Effective Communication Skills in Business: A Case Study of Unilever

Business
Communication

Table of Contents
INTRODUCTION...........................................................................................................................3
Weekly Journals..........................................................................................................................3
CONCLUSION................................................................................................................................7
REFERENCES................................................................................................................................8

INTRODUCTION
Communication is a method of exchanging and transferring information from one person
to another. For having effective communication various systems, symbols, signs or behaviours
are used by individuals. Communication takes place between two or more individuals, or in other
words for starting a conversation two or more are important. There are two parties which are
involved in a conversation a receiver, for who the information is being exchanges and the sender,
who is exchanging the message. Communication can be of two types effective, where all data is
transferred in an appropriate manner and correct message is received by other person. Whereas
in ineffective communication the information which is exchanged is hindered. This report is
developed for Unilever, it is a British-Dutch consumer goods company. It is founded in 1929 and
headquartered in London, UK. Unilever is a public company which is traded on several stock
exchange such as New York Stock Exchange (Bannier, Pauls and Walter, 2019). In this
assignment, different communication skills are applied in organisational context for effective
flow of information. The role of effective communication is discussed. Along with it impacts of
different methods of communication are analysed within business and managerial context.
Weekly Journals
WHAT WHY WHEN WHERE HOW WHO
WEEK 1 Clarity As major
shareholder,
it is their
right to be
informed
Before
manufacturi
ng of new
product
once all
plans and
strategies
are
developed
In an
product
launch event
Through
verbal and
non-verbal
methods
Board of
Directors(B
OD) and
managers
Interpretation:
This is my first week at Unilever as customer service executive, the first job or role I
have performed is of developing a business report for addressing stakeholders about new product