Business Strategy of Vodafone : PDF

Business
Strategy

Table of Contents
INTRODUCTION...........................................................................................................................1
TASK 1............................................................................................................................................1
P1 Impact and Influence of Macro Environment on Vodafone..................................................1
P2 The internal environment and organisation capabilities........................................................4
TASK 3............................................................................................................................................7
P3 Porter's five forces model to evaluate the competitive factors of telecommunication
industry .......................................................................................................................................7
TASK 4............................................................................................................................................9
P4 Range of theories, concept and model, interpret and devise strategic planning....................9
CONCLUSION..............................................................................................................................11
.......................................................................................................................................................11
REFERENCES..............................................................................................................................12
.......................................................................................................................................................13

INTRODUCTION
Business strategy is identify as an important requirement of an enterprise with the support
of which entire activities and functions of company are performed effectively. In the organisation
strategy is depict as a plan of action which is made by administration of a firm with a motto to
accomplish their set objectives and goals within pre-determined time. In simple word, it is look-
alike a roadmap which render guidance and direction to the entire workforce to perform
accurately and gain profitable outputs. It is also identified as a science and art of marshalling and
planning resources for their effective use (Ackermann and Audretsch, 2013). In this assignment,
chosen enterprise is Vodafone which deals in telecommunication sector and has operates and run
their business in Africa, Europe, United States and Middle East is undertaken for the motive of
preparing and designing this assignment. This report is based on Macro-environment and its
impacts on business. Organisational capabilities and internal environment of the firm is also
determined in this study. Porter's five forces analysis and Bowman's Strategic Clock are also
shown in this assignment. Main purpose of this assignment is to identify impacts of internal and
external factor of environment on business operations and functions.
TASK 1
P1 Impact and Influence of Macro Environment on Vodafone
The business operations and activities of each and every enterprise whether medium,
large or small are highly affected by macro-environment which business administration to
implement a better strategies in order to meet with these factors effectively. This factor made
with social, political, legal, technological, environmental and economical which assist a
company or reduce negative effects to them (Alsoboa and Aldehayyat, 2013). In this one of the
main factor is PESTLE Analysis which extremely influenced on Vodafone operations and
functions. These are determined as below:
PESTLE Analysis: It is important factor which highly effects on company operations and
function in positive as well as negative way also. Due to this, administration department of the
Vodafone take an effective plans and action to deal with them effectively and efficiently. Beside
this, firm has operated and established its business operations approximately 30 nations and
attain success and development on regular basis. Thus, they highly influenced from macro-
environment which determined as below:
1