Career Action Plan for Executive Marketing Manager

CAREER ACTION
PLAN

Table of Contents
INTRODUCTION...........................................................................................................................3
MAIN BODY...................................................................................................................................3
PERSONAL ANALYSIS: ..............................................................................................................3
CAREER ACTION PLAN: ............................................................................................................5
CV....................................................................................................................................................6
LinkedIn Profile...............................................................................................................................8
CONCLUSION................................................................................................................................9
REFERENCES..............................................................................................................................10

INTRODUCTION
Career action plan is a framework which involves preparation of a strong and effective
plan for managing the activities of individual. It consists of the objectives which are to be
achieved by the person after performing actions. The job opportunity on which this report is
prepared is Executive Marketing Manager. It has a wider scope in relation to future growth. It is
an activity which is used by the businesses for advertising its products and enhancing the brand
value of the organisation in the market(Chua, Wasan and Long, 2021). There are various skill
which are required in marketing such as communication skills, interpersonal skills, leadership
skills and problem solving skills. The various areas which of knowledge which are learned from
marketing are accounting, finance, marketing and HR. I need to have these skills to be able to
successfully pursue my career in the field of marketing. The report will discuss the about the
personal analysis which helps in identifying the strengths and weaknesses of the individual. This
will help in enhancing the skills which needs improvement. A career action plan is developed for
improving skills in the field of marketing. This report also includes a CV and a linkedIn profile.
MAIN BODY
PERSONAL ANALYSIS:
A Personal analysis provides the insights on the basis of strengths and weaknesses in the
personality. It assists the individual in identifying the upcoming challenges along with the
opportunities that are available around the surroundings. I want to become a marketing manager
and develop my career in the field of marketing. For doing this, I need to have proper knowledge
about all the concepts and theories. The skills which are essential in the marketing are also to be
developed.
STRENGTHS : These are some skills which are my strengths and have helped in achieving my
objectives. These skills are discussed below:
 Communication Skills: It is an ability which is used in interacting with each other. It is
used when giving and receiving different kinds of information. It plays a very essential
role in marketing field(Dean, Burke and Shogren, 2022). It has assisted me in building
and developing relationship with the clients. I have also received the benefit of