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Report on Communication in Business Environment : Aldi company

   

Added on  2020-06-06

12 Pages2954 Words50 Views
COMMUNICATE IN ABUSINESS ENV
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ContentsINTRODUCTION...........................................................................................................................31.1 ..........................................................................................................................................31.2 ..........................................................................................................................................31.3 ..........................................................................................................................................41.4 ..........................................................................................................................................41.5 ..........................................................................................................................................41.6 ..........................................................................................................................................51.7 ..........................................................................................................................................51.8 .........................................................................................................................................51.9 ..........................................................................................................................................6TASK 2............................................................................................................................................62.1...........................................................................................................................................62.2...........................................................................................................................................62.3 ..........................................................................................................................................72.4 .........................................................................................................................................72.5...........................................................................................................................................72.6 .........................................................................................................................................72.7 ..........................................................................................................................................7TASK 3............................................................................................................................................83.1...........................................................................................................................................83.2 ..........................................................................................................................................83.3 ..........................................................................................................................................83.4 ..........................................................................................................................................93.5...........................................................................................................................................93.6 ..........................................................................................................................................9CONCLUSION................................................................................................................................9REFERENCES..............................................................................................................................10
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INTRODUCTIONEffective verbal and non-verbal communication skills are valuable in the workplace. Somecompanies spend a lot of money to train their employees on how to effectively communicate.Good communication skills go beyond conversations, but employees must know how tocommunicate well in written reports and emails (Atli, 2011). The following report is based onAldi which is a retail store. Discussion on ways through which effective and goodcommunication can be established in the referred organisation will be done in given study.TASK 11.1 Internal stakeholders are individuals within a company, i.e. employees, managers,directors, investors; alternatively, external stakeholders are those that are outside of butcare/benefit from the performance of the company, i.e. consumers, regulators, investors,suppliers, etc. The communications of these groups differ and have different objectives (Combe,2012).Internal: Communication internally can be less formal due to familiarity betweenmembers of a team if between colleagues. However, it is typically informative in nature, i.e.regarding sales processes, business requirements/needs, or performance.External: This type of communication is varying largely on what the businesswants/needs from its external audience. In terms of investors, a company would be more honestwith figures than it would with customers/consumers, i.e. margin profits or companyperformance, in order to secure money from individuals. Similarly, with regulators companieswill be honest in terms of relevant documents/information due to avoid legal issues.Comparatively, customers and suppliers will have limited information (Adams, and et.al., 2011).1.2 Communication is a key element to business success both internally and externally. Therehave been multiple models which explore how people communicate to enhance their ability totransfer messages;Shannon and Weaver Model of Communication (1948) - This is one of the earliest models ofcommunication and lays out the process of conversation to evidence what could go wrongfrom ‘source’ to ‘receiver’ as a message is ‘encoded’ and ‘decoded’ by two people.
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