Conference and Banqueting Management
Added on 2020-12-29
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Conference and BanquetingManagement
Table of ContentsINTRODUCTION...........................................................................................................................1MAIN BODY...................................................................................................................................1TASK 1............................................................................................................................................11.1 Discuss the scale and scope of conference and banqueting sector in the UK........................11.2 Deep reason of its market growth and key factors influencing its development...................2TASK 2............................................................................................................................................32.1 Key strategic and operational issues in management of conferences and banqueting event.32.2 Discuss importance of delivering products of high quality in a conference and banquetevent and analyse its performance and quality review techniques..............................................4TASK 3............................................................................................................................................53.1 Evaluate the suitability of a range of food production systems and styles and food andbeverage service styles.................................................................................................................53.2 Discuss key factors and issues required to consider on an off site banquet..........................63.3 Evalaute the key menu planning consideration and discuss its limitations...........................7TASK 4............................................................................................................................................74.1 Evaluate the ergonomic considerations, including the venue and facilities used for aconference or banquet event at Hilton group...............................................................................7CONCLUSION................................................................................................................................8.....................................................................................................................................................8REFERENCES ...............................................................................................................................9
INTRODUCTIONIn a hotel industry, the services of conferencing and banqueting is the major commoditythat is been taken in consideration by the firm. The arrangement of business conferences andbanqueting facilities turn out to be major factor of growth and development of operations andthus will lead an effective rise in hotel business operations. It helps in building a good loyaltytowards the hotel and hospitality enterprise. The current assessment covers the banqueting andconference management facilities prevailing in Hilton Group, which is a hospitality organizationoperating in UK.The report covers the details of scale and scope of this sector in UK with the key factorsinfluencing the growth of banqueting and conferencing. Besides this, strategic and operationalissues related are been focused upon with the importance of delivering the high quality productsand services. The suitability of range of food production system and styles and issues related tooff site banquet is been considered. Also, menu planning and restriction related to it are beenevaluated with ergonomic considerations related to venue and facilities. MAIN BODYTASK 11.1 Discuss the scale and scope of conference and banqueting sector in the UKThe conference and banqueting sector or facility offered by a Hospitality firm like hotelsof Hilton Group is the major product and service that was led to place the operations of theorganisation to a greater productivity (Popovic and Campbell, 2018). With expansion of globalbusiness culture, increasing trade relations and improvement of travel and tourism facilities, thiscan be said that conference and banqueting services help the organisation to carry out thebusiness activities, enhancing its profitability. It has a vast scale and very describing importancewithin the country.UK is a very big economy which regularly access various conferences and banquetingevents. Thus, that will include hotel and hospitality which will help in proper rise in maintaininga good assessment of the business operations and hence, the scalability and scope of conferenceand banqueting in Hilton Group is widely dependent on other operating firms like bars,restaurants etc. In general there are about 46000 small to big enterprises including bars, pubs,hotels, motels and restaurants that caters the needs of about 1.5 million customers hence it helpsin proper revenue generation by the firm. This will help in effective growth of the business1
activities and hence, it will help in improving the conditions of conferencing and banquetingservices offered by incorporating high quality products and services by hospitality firm,including Hilton Group (Venske, 2018).The criteria of size are largely based on the concept of number of customers or guest thatare been visiting in an event like a conference or banquet function and the time period till it isbeen carried out. As per the norms or customers that are been followed within UK, a smallconference lasts up to few hours to one day and have about 500 guests. A medium conferencecan be of 2-3 days and have about 1000 guests. On the other hand, a big conferencing andbanqueting event may have about 3000-4000 participants and may last for 4-5 days. Hence,ability to carry out this management decides the size and scope of a form to manage a conferenceor banquet.1.2 Deep reason of its market growth and key factors influencing its developmentThe major reason behind the effective growth of conference and banqueting operations isthat it has seen a proper rise in globalisation and effective market growth measures that help ineffective growth and development of business operations and activities. This has made the hotelsand hospitality enterprises a major point to carry out the business activities and thus, improvetheir performance and growth of conference and banquet facilities. It also improves the qualityof operations and hence, support a proper market growth of the firm. Apart from this, there arecertain factors that help the firm to improve their conferencing and banqueting operations to agreater extent. Effective handling of these factors or measures will help the firm to improve theoverall performance of business operations that are been carried out by a hotel and hospitalityfirm like Hilton Group. Some of them are as follows:Environmental: This factors will help the firm to carry out their banqueting andconferencing operations which will help the fir to improve their performance and have agood sustainability which will help in proper assessment of the environment or naturerelated functions in much suitable way (Singh and Srivastasva, 2016). This will help inproper management of business activities and thus will help in effective rise in thebusiness activities. The utilization of environment friendly or organic products will assista fir to improve the quality of business operations related to organising of banqueting andconference at Hilton group. 2
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