Contemporary Hospitality Industry

Contemporary
Hospitality Industry

Table of Contents
INTRODUCTION...........................................................................................................................1
TASK 1............................................................................................................................................1
P1 Types of business in hospitality industry...............................................................................1
P2 Operational and functional departments of hospitality business...........................................2
P3 Contribution of hospitality industry in the economy.............................................................3
TASK 2............................................................................................................................................4
P4 Operational roles in context of hospitality business..............................................................4
P5 Skills that are required to perform the role in hospitality industry and its current shortage..5
TASK 3............................................................................................................................................5
P6 PESTLE analysis of hospitality industry ........................................................................5
P7 SWOT analysis of travel-lodge and its impact on decision making process.........................7
TASK 4............................................................................................................................................7
P8 Current trends in hospitality industry....................................................................................7
CONCLUSION................................................................................................................................8
REFERENCES................................................................................................................................9

INTRODUCTION
Hospitality industry can be defined as service sector which provide transitional services
to its customers. This includes food and beverage, entertainment, travel and tourism factor. The
hospitality sector work as bridge between host and guest. In present scenario hospitality sector
includes different services that include lodging, accommodation, drinks, entertainment place etc.
through which they contribute for the development of economic condition of country. The
organisation chosen for this assignment is written in context of Tarvel-lodge which is a well
recognise for its hospitality services and operate their business among overall world. Is
headquartered is situated in Thame, UK. For this report PESTLE and SWOT analysis are
covered in context of hospitality industry (Wilson, Murphy and Fierro, 2012). Along with these
the contribution of hospitality business in local, national and global economic will be covered in
this report. Further in these report different types of skills are discuss that are required to
complete job responsibility in hospitality sector.
TASK 1
P1 Types of business in hospitality industry
The term business includes different types of products and services that are offer by an
organisation in the market to earn profits. This task covers several categories of business that
deals under hospitality industry are given below:
Lodging and accommodation- The accommodation is the wide concept in context of
service sector it includes various services to paying guest or customers that involve bed and
breakfast, resorts and suites. For example- the major activity that performs by Travel & Lodge is
to provide shelter which determines that they maintain privacy of their guests (Wakie, 2015).
Food and Beverage- This Food departments includes several factors such cooking of
food, storage of raw material and food transportation through which they provide delicious food
to their customers. Like in Travel-lodge food department represent their food with an attractive
presentation which governs that organisation is aware about health of customers.
Travel and tourism- In present market trends the major task that is performed by
hospitality organisation is providing efficient travel and tourist services to customers in which
they provide brief details about local culture of country. Like travel lodge provide many
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opportunities for society individuals that includes employment generation, foreign exchange etc.
It signify that they establish themselves as backbone for economy of country.
Entertainment industry- Major source of income for hospitality organisation is to attract
more customers for their business. All individuals who purchase hospitality service are
considered as travellers that travel to new place in order to spend some time in performing fun
activities. This is predicated as opportunity by management of travel lodge so they provide horse
riding, mountain biking and other adventurous activities which signify that entertainment is
crucial part for hospitality sector (Tran, 2018).
P2 Operational and functional departments of hospitality business
There are different types of functions are performed by operational and functional
department that helps an organisation to achieve their goal. Some of this functions are given
below.
Functional department- These type of department works for an organisation to increase their
performance and productivity of its operations. Some of this are mention as below:
Marketing and sales- This department is needed for each and every organisation either
they operate their business in products or service industry. Marketing team plays an vital role in
order to increase the sale of services for the hospitality organisation. In context of Travel-lodge
the major task performed by marketing team is to converting the prospects into leads through
creative advertising so that organisation earn more revenue for their business.
Financial department- The primary function that is performed by financial department
of an organisation is to ensure the financial stability of an organisation. For this they develops
cash and fund flow statement, profit and loss account for an organisation which determines
availability of cash is crucial factor for an organisation to start new project (Salvioni, 2016).
Operational department- Functions that are performed by an operational department of an
organisation is to complete their daily activities or functions.
Housekeeping- In hospitality industry neat and cleans rooms, floor and proper
arrangements of items are the crucial factors that impact on business performance which signify
the importance of housekeeping in an organisation. Travel lodge hire or recruit effective and
skilled employees which helps them to manage their infrastructure hygiene and clean.
Administration- Manager or officer of an administration department plays the primary
role in an organisation because they work as bridge by maintaining healthy relations with all
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