E-Commerce Systems: SWOT Analysis, Porter's Five Forces, and Cultural Change

Running head: E-COMMERCE SYSTEMS
E-Commerce Systems
(Business Model Analysis I)
(De Montfort University)
Name of the Student
Name of the University
Author Note:

1E-COMMERCE SYSTEMS
Table of Contents
Part -1...............................................................................................................................................2
SWOT analysis............................................................................................................................2
Internal Factors............................................................................................................................2
External Factors...........................................................................................................................2
Elements of SWOT Analysis.......................................................................................................2
Strengths......................................................................................................................................3
Weaknesses..................................................................................................................................3
Opportunities...............................................................................................................................4
Threats.........................................................................................................................................4
Part- 2...............................................................................................................................................5
Competition in the Industry.........................................................................................................6
Potential of New Entrants into an Industry..................................................................................7
Power of Suppliers.......................................................................................................................8
Power of Customers.....................................................................................................................8
Threat of Substitutes....................................................................................................................8
Part -3.............................................................................................................................................11
Cultural Change Needs to Start at the Top....................................................................................11
2. Identify and Change the Behaviours......................................................................................11
3. Don’t be Afraid to have Difficult Conversations..................................................................12
4. Lead by example....................................................................................................................12
5. Motivate and Empower Employees to Build Relationships and Trust..................................12
References......................................................................................................................................13

2E-COMMERCE SYSTEMS
Part -1
SWOT analysis
An acronym for strengths, weaknesses, opportunities and threats, a SWOT analysis is a
detailed compilation of a business's most predominant internal and external factors to consider
during the decision-making process (Bull et al. 2016). Often used to determine the profitability
of hiring new employees, introducing new products or services, moving forward with new
projects, and expanding a business by opening additional locations, SWOT analysis can be
helpful in making difficult business decisions that concern the risk of losing investments.
To simplify the information examined through this method, the four pillars of SWOT can
be divided into internal and external factors. Internally, strengths and weaknesses are changeable
factors that are directly controlled by the company, while externally, opportunities and threats
exist outside of the company's control.
Internal Factors
Referring to a company's achievements, strengths and weaknesses included in a SWOT
analysis can be any aspect of a business that has contributed to or minimized success (Bohari,
Hin and Fuad 2017). Depending on the type of industry and the business's financial goals, a
SWOT analysis can base strengths and weaknesses on a variety of profit components.
External Factors
Unlike the internal issues, opportunities and threats are primarily dictated by the
economy, advancements in technology, consumer interests, competition and other contributors
that are beyond the company's control.
Elements of SWOT Analysis

3E-COMMERCE SYSTEMS
De Montfort University examine the strengths, weaknesses, opportunities and threats of
their company, they must first identify them. Because the type of business, its financial state and
plan for the future are all important factors to acknowledge when creating resolutions, these
pillars can include fluid information (Phadermrod, Crowder and Wills 2019). The following are
SWOT analysis examples that may serve as a helpful reference when considering this method for
your own decision-making strategies.
Strengths
 Our people and their shared focus on student success
 A wide range of academic programs, many with national accreditation
 A diverse and vibrant student body and campus community
 A reputation as an international university and our strong international connections and
partnerships
 Our Husky Compact that defines our shared educational values
 Strong and established partnerships within our community
Weaknesses
 Declining enrolment due to changing demographics, increased competition and some
programs that lack clear career alignment
 Lower than expected student success outcomes, including student learning, retention and
completion
 Lack of a brand and strategic marketing and communications strategy
 Universities make us slow to respond to internal needs and external opportunities
 Uneven engagement across students, campus and community – both within and across