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Effective in the Business World: Assignment

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Added on  2021-01-02

Effective in the Business World: Assignment

   Added on 2021-01-02

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EFFECTIVENESS INTHE BUSINESSWORLD
Effective in the Business World: Assignment_1
Table of ContentsIntroduction......................................................................................................................................1Task 1...............................................................................................................................................1A. Nature, background and history of a business..................................................................1B. PESTLE analysis for meeting the aims.............................................................................2Task 2...............................................................................................................................................2A. Impact of Globalisation.....................................................................................................2B. Technology in business......................................................................................................3Task 3...............................................................................................................................................3A. Targeted customers of business.........................................................................................3B. Ways for attracting customers...........................................................................................4Task 4...............................................................................................................................................4A. Role of ethics.....................................................................................................................4B. Combat with environment.................................................................................................4Conclusion.......................................................................................................................................5References........................................................................................................................................6
Effective in the Business World: Assignment_2
IntroductionBusiness organisations are the backbone of a country who provides products, services,job opportunities etc. to the citizen of a country. The increasing trend of globalisation is forcingthe organisations to expand their business operations for improving their output and productivity.The taken organisation in this assessment is Coca Cola which is carbonated soft drinksmanufacturer based in United States. This report will discuss the background of the companyalong with the Pestle analysis and impact of globalisation. Further this report will also discussthe implementation of technology in business and ways for attracting the targeted customers oforganisation. Also the ways through which organisation is combating the environment and rolesof ethics will be discussed in this report.Task 1A. Nature, background and history of a businessCoca Cola was invented in 1886 by the founder John Stith Pemberton and originallyintended as a patent medicine. The company is manufacturing different varieties of carbonatedsoft drinks. The company produces concentrated drink and then sold it to the Coca Cola bottlersthroughout the world. The bottlers then sell, distribute, and merchandise these soft drinks to therestaurants, retail stores and vending machines throughout the world. The company ismanufacturing various varieties of cold drinks such as Caffeine-Free Coca-Cola, Diet CokeCaffeine-Free, Coca-Cola Zero Sugar, Coca-Cola Cherry, Coca-Cola Vanilla, and specialversions with lemon, lime, and coffee (Coca Cola products line, 2018). The company was alsoawarded as the third best global brand of 2015 after Apple and Google. The company is runningtheir operations in more than 200 countries. The secret recipe of the Coca Cola is still unknownwhich is a biggest suspense for the people throughout the world (Burnett and Burnett, 2012).1
Effective in the Business World: Assignment_3

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