Employability Skills Report

This report analyzes the importance of employability skills in the context of Travelodge Hotel. It examines the responsibilities and performance objectives of a Marketing Manager, identifies key strengths and weaknesses, and provides recommendations for improvement. The report also explores motivational techniques, work-based problems and their solutions, team dynamics, and strategies for resolving labor turnover.

EMPLOYABILITY SKILLS

Table of Contents
INTRODUCTION...........................................................................................................................3
TASK 1............................................................................................................................................3
1.1 Responsibilities and performance objectives...................................................................3
1.2 Effectiveness of Marketing Manager against defined objectives.....................................4
1.3 Recommendations ...........................................................................................................5
1.4 Motivational techniques ..................................................................................................8
TASK 2..........................................................................................................................................10
2.1 Work based problems and their solutions......................................................................10
2.2 Formal letter and memo..................................................................................................11
2.3 Time management strategies..........................................................................................12
TASK 3..........................................................................................................................................13
3.1 The roles people play in a team and how they can work together to achieve shared goals 13
3.2 Analyse team dynamics..................................................................................................14
3.3 Suggest alternative ways to complete tasks and achieve team goals.............................16
TASK 4..........................................................................................................................................17
4.1 Evaluate tools and methods for developing solutions to problems of Travelodge Hotel17
4.2 Develop an appropriate strategy for resolving a particular problem of labour turnover at
Travelodge Hotel..................................................................................................................18
4.3 Potential impact on the business of implementing the strategy. By considering both
financial and non-financial impacts on the business............................................................19
CONCLUSION..............................................................................................................................20
REFERENCES..............................................................................................................................21

INTRODUCTION
Employability skills are traits and core skills needed in every job position. It includes
effective communication, team work, critical thinking, etc. which are common skills that shuffle
person employable. Sometimes it known as job readiness or foundational acquisition. These
skills allow people to work well and help the other once. Through having these quality's person
resolve the issues that set them into work environment. This report is based on Travelodge hotel
that is located in Thames, UK. In this report will explain the set of person performance
objectives and responsibilities and measure their effectiveness against performance objectives. It
also defines the recommendations for development and used of motivational methods for
improving quality of performance. Furthermore, this study explains the solution to work-based
issues and different style of communicating and appropriate manner. It justifies the people role
that they play in team and identified team dynamics.
TASK 1
1.1 Responsibilities and performance objectives
Travelodge hotel leads all over the hotels business in UK, that build their positive image
in business world. Each and every department of its business help them to make these successful.
I am the head of Organization marketing department and the directing person of whole function
of marketing I give my support to manage all activity of this level.
Responsibility as marketing manager
I am responsible for making decision to run business effectively that help to increased profitably
and business growth. It is my responsibility that I need to focused on indirect and direct
relationships between employee's and others. The biggest responsibility of my job role is I need
to make plans according to government laws and legislations policies that make people
comfortable in workplace.
The most important thing of my job is that I need to identify the target people for
understanding their preferences that help me in the process of marketing.
I am managing all the marketing activities in marketing department that help different
departments of Travelodge hotel to run their business effectively and increased their growth as
well.

It is my responsibility to maximize the business profit margin by arrange events like
seminars, exhibitions, sales conference or consumer hospitality events. I have many
responsibilities in Travelodge hotel towards enterprise and marketing employees as I am
responsible for coordinating with each one of them. This is my duty to control credit policy of
company and also the price of marketing functions. The most important responsibility of the job
position that I need to be flexible in any working environment of the organization.
Performance objectives
According to my job position in the organization I have my goals and objectives which I
need to achieve for making Travelodge hotel business more successful against to its business
competitors. Fulfilment of the requirement of customer's is the aim of my profession thus, for
that I make plans or strategies to meet the expectation of people. This the main motive of job is
to make an effective team of marketing department which support during the process of
marketing products and services of organization. Performance objectives are speed,
dependability, quality, cost and flexibility.
 Setting and monitoring performance objectives.
 To focus on salary levels of employee's and give them bonus payment that develop their
interest of work and improve work performance quality.
 To give effective training that is essential for developing their skills and minimize
weaknesses.
 To find ways for improving my work performance.
1.2 Effectiveness of Marketing Manager against defined objectives
Strength
Thus, as marketing manager my performance objective is based on monitoring of
marketing team which will assist in outlining performance appraisals where I need to focus on
fair evaluation. As per this in my opinion I am unbiased manager which helps me in boosting
morale of every person equally. It is my major strength which helps me in meeting this objective
and aid in fair monitoring. Through, evaluate worker's performance I can understand the point
where they need to improve it or developed. This is my strength that I can perform my work
without depending to other people and complete it at appropriate time frame. Flexibility is an
ability of my job role I can operate my any situations and adjust in any environment of
Travelodge hotel. Creativity help in the process of developing promotional strategies for

products and services. This will support the other people in workplace by having various types of
personalities. The biggest strength of my duty that I am very passionate about my job. This will
move my career towards the way of success, even in the time of competition in business.
Flexibility help to adjust in any environment of workplace that has been developed through
external and internal factors which influence on organization business performance.
Weaknesses
Director of marketing department in Travelogue sometimes I cannot successfully operate
the time management function that impact negatively on my job profession. Sometimes I might
be feeling very low in the process of making low budget marketing strategies. That will directly
affect the business growth and profitability. Time management and strategic planning is the most
important things that I cannot to achieved on proper time period that also impact on my team
members working efficiency. The biggest weakness that I faced in my profession which is
communicating with worker's at workplace in Travelodge hotel. All the weaknesses affect my
image and business growth directly that might be minimize profitability and productivity of firm.
The most common weakness of my job profession is low confidence level and lack of
communication. Focusing on salary level and training objective is very effective for business
growth and employee's skills development.
Skills How I am
1 highest 6 lowest
1 2 3 4 5 6
How I want to be
6 highest 1 lowest
6 5 4 3 2 1
Time management My current rating is 4. I am
unable to manage my time for
completion my work.
My present rating is 4. I
improve my time management
skill.
Communication My current rating is 5. I am
unable to make effective
communication with staff.
My current rating is 6. I
develop my communication
skill more than now.
Low Confidence My current rating is 3. I cannot
focus on my work by low
confidence level.
I want to reach to ranking 6, I
want to perform my work with
full of confidence.

1.3 Recommendations
Bases Importance of skills Strategy Time frame
Confidence  I have to focus
on my time
management
and have to
focus on
different ways
to effectively
manage my
time. I should
prioritize wise,
the thing which
are important
should be
complete first
and the things
which are less
important can
be completed
at last.
I should plan ahead
that is to think in
advance what is to be
done and work as per
the schedule. I have to
eliminate the
distractions that hinder
my time management
process. I should focus
on the goals and try to
achieve it within a
given period.
I should groom
myself and dress
nicely and think
positive. I should
develop confidence in
my marketing
decisions and should
deal with the
marketing problems
confidently by taking
it as a positive and try
to solve it confidently.
2 weeks.
Lack of
Communication
I should develop my
communication skills
because I have
I can improve my
communication skills
by learning the non-
1 week

communicated with
the employees so that
there would be
understanding between
us.
verbal communication
skills like body
language, postures,
facial expressions,
maintaining eye
contact etc. I should
try to avoid over
communication but
should simply
communicate. I should
ask for the honest
feedback from my
colleagues, friends, top
management etc.
which will help to
improve my
communication skills.
An engagement in the
useful discussions will
also help in improving
my communication
skills. I have to listen
carefully and should
develop patience for
listening the
employees carefully. I
should be just and
specific about the
points I try to make. I
should have written
down the things and

make notes while
talking with others.
1.4 Motivational techniques
Motivation is the best way to increased employee's work performance at high levels that
help to gain business goals and objectives (Nuttin, 2014). For motivating marketing force, I
imply use of motivational techniques' to improve the work performance quality in workplace.
Maslow- Hierarchy of need
 Physiological needs: Physiological needs include the basic requirement of humans that
help to survive such as water, air food. Thus, if these wants don’t completed by the
Travelodge their employee's cannot perform their work effectively that directly impact on
company growth (Cherry, 2014). Organization need to understand its worker's demands
and try to complete it, that will build strong relationship and connection among them.
Understanding needs is the best techniques to improve quality of work performance in
work areas. Marketing manager of Travelodge identifies demand of people and then try
to fulfilled which developed the interest of worker's and they give their high-performance
activity that raise the business profitability and productivity.
 Safety and security: Safety and security is the most important needs that every
organizations have to focused and work according to it. It refers to individual's desire for
protection and security in workplace. Marketing manager of Travelodge has to focus on
their team members safety and security at workplaces which is very necessary to the
organization to run their business effectively. It includes financial security; personal
security; well-being and health; safety mesh against illnesses, accidents and adverse
impacts. Thus, this reason is most important for employee's and other staff members of
Travelodge because of providing safety and health insurance policies firm can gain their
trust that will improve their work performance effectively.
 Social needs: Thus, after completing the physiological and safety needs, affection,
belongingness and love needs come into obscurity. Travelodge need to develop the health
environment at workplace where employee's easily can communicate with the other
people that build connection between them. Through this process they all share their
ideas and thoughts with each other that create love and belongingness. Organization can

improve work quality of people by understanding their needs, demands and requirement
which they need at workplaces.
 Esteem: In Travelodge many employees' are working with high and different values of
themselves. Esteem means respected, being valued and appreciated by others.
Organization need to give respect and value to their employee's and other staff members
thoughts that make them comfortable and also increased their work performance on
another level (Harrigan and Commons, 2015).
 Self-actualization: Each and every level of hierarchy always higher and new want to be
come. Through motivation any organization can develop employee interest in its work
and in the process of completing tasks. Thus, after completing all the basic needs by the
Travelodge their employee's developed self-actualization that make them stronger.
Through this they can face any conflict situations in business that raised firm productivity
and growth. Therefore, worker's get the best opportunities to improve their work
performance quality in workplace. All the completing needs developed more confidence
in its nature that help in the process raising business production and success.
Alderfer-ERG theory
 Existence needs: Existence needs will include a Travelodge employee's physical and
physiological safety needs (De Haan and et.al., 2014). According to this level Travelodge
has to focus on worker's safety level which is very important in its business growth and
also to improve work quality. Each and every employee need safety and security in
workplace that make them comfortable. Organization provide their best offers to staff
members which fulfilled their basic needs and developed trust among them. Thus, after
that process firm can increased worker's performance level and developed their quality in
much higher way.
 Relatedness needs: Relatedness needs include love, belongingness and respect by the
others. Travelodge need to respect their employees values and cultures that improve its
performance quality and also give the facilities according to it that make strong
relationship among them. Health and respectful atmosphere of organization directly
impact on business growth and success.
 Growth needs: At in the last stage of Alderfer-ERG motivation theory, it defines the
self-development and individual growth in work area. Travelodge fulfilled all the needs

and demands of its workers' which build trust and understanding between both of them
and through this process organization also improve their staff members work
performance quality . Employees grow in their personal and professional lives that affect
the Travelodge business positively and raise its productivity and profitability margin.
Every employee's needs to grow in their career thus, for that firm has to understand
worker requirement and complete it at their potential levels that is very beneficial for
their businesses.
TASK 2
2.1 Work based problems and their solutions
Marketing manager come across wide range of issues with regard to employees as well as
travellers. Some work-based problems which are experienced by marketing manager of
Travelodge are discussed below:
 Ineffective Communication : Travelodge marketing manager identify communication
issue in workplace that impact on business growth and success. It also affects employee's
work performance quality and develop turn over process. According to Linton and et.al.,
2016, it is most important transferable skills which is required as workplace. Travelodge
manger need to resolve this problem in workplace by communicating with its staff
members. They have to give equal change to people about saying their thoughts and ideas
and the other uncomfortable things which affect their work. Manager need to understand
people's values and beliefs that help in the way of doing their job or in making policies of
business. Manager of Travelodge can resolve this conflict by create healthy environment
through sharing ideas. Promoting communication will help marketing manager in
managing openness and responsiveness among employees which will promote effective
interaction. Communication is a two way activity of connecting mutual understanding
and build trust.
 Performance issues: Performance issues tied to worker's problems in workplaces that
solved by the manager of the organization. Travelodge manager analyse the most difficult
problem in their firm at workplace is people's issues in work performances. Transferable
and interpersonal skills, effective communication and time management issues that
revolved around the workplaces.

Solutions- Manager of Travelodge has to resolve this problem by considering the needs
of employees. They have to focus on time management process and make plan according to the
work of employee's. Mostly manager need to create health environment through communicating
with its staff members that help to identify their problems and resolve by discussing it. They
have to focus on feedback function that help to solve the issues of people's in organization.
Manager need to offer rewards to workers about their effective work performance that increased
their interest more than now. They have to recognise their working style and appreciate them for
developing this process more and more.
2.2 Formal letter and memo
Formal letter
To,
Senior management of Travelodge
Date:1 January 2018
Subject: Workplace related problems
Respected Sir,
Travelodge manager identified two major problems such as Communication and
collaboration in the organization that impact on business performance and decreased its
profitability. Both conflicts directly affect the worker's performance level as the role and
responsibilities of employees are customer centric. Thus, for that firm manager need that Senior
management take some actions about these problems and give their effective suggestions for
resolving the issues in work areas. All these problems might be create many barriers in business
performance and growth. They need to organize team meetings to deduct and weakness and
also to improve the business structure. Develop openness and responsiveness authority
minimize the problems and create health environment. Through formal and informal feedback
help Senior manager will make their effective problem resolution plans. They need to make
some plans and strategies according to the situations which affect positively at all around the
workplace of Travelodge.
Thanking You
Your sincerely Smith

Marketing Manager
Memo
Memo
To,
All employees of Travelodge
Date:1 January 2018
Subject: Workplace related problems
Marketing Manager of Travelodge identified issues in workplace that effect business process of
making goods and services for customers. Thus, for that they aware all the staff members about
that situations and tell them to give their new and effective ideas and thoughts that help to
resolve these problems. Manager need their worker's contribution in this process to develop or
improve work performance quality of everyone in the organization. People's give their support
in this activity that increased its business productivity and raise profit margin more than its
business competitors.
Thanking you
Your sincerely Smith
Marketing Manager
2.3 Time management strategies
 Set priorities: Thus, to manage time effectively marketing manager of Travelodge will
set their priorities on the basis of task. This will promote clarity over work and will help
in accomplishing task on time. By setting priorities' manager work steadily without any
issues in their work performances. It is very important to manage the whole activity of
business and employee's work performance in one alignment to meet organisational
objectives. .
 Use a planning tools: Manager of Travelodge need to used planning tools that help to
improve its business productivity and growth. Planning always helps in the process of
increasing profitability or raising profit margin more than the other organizations. They

need to remember to keep a list of aims and purpose in planning and carry this tool in
their whole activity of time management.
 Get organized: Travelodge Manager need to organized each and every task on time that
help to manage their time effectively. Through organising their work they make plans for
achieving objectives and goals. They have to set their aims and organise plan according
to business functions.
 Schedule time appropriately: Manager of Travelodge has to identified people needs and
requirement and make products and services accordingly. Manager need to manage their
time effectively for keeping appointments so for that they apply time management
strategy that help to manage its time appropriately. They also focused on employee's
needs as well which impact on business performance. Therefore, to manage the whole
things on time Manager has to prepare its schedule time in appropriate way that help in
completing the task and doing their job profession work on time.
TASK 3
3.1 The roles people play in a team and how they can work together to achieve shared goals
Team Roles
Team is a group of employees who have some collective project where all members
approved to adjust mutual execution of task. People come together and work as a team to
achieve a common goal. There are different people in a team and they come together and play
different roles. There are team roles which are suggested by Beblin and few of them are
discussed below:
Shaper role: The member of the team who is impatient in nature and is the most
outgoing member of the team. All the challenges that are faced by team are sorted by the shapers
as these team members possess good communication skills (Dill and Morgan, 2018). Shapers
have a positive attitude towards all the problem that is being faced by the team. The major role of
shapers is to ensure that team keep moving and focus should not loose from the main objective.
This shaper in team will help in achieving team goals by driver other employee's effectively.
` Implementer role: These are those members in the team who play role of transforming
the ideas in to practical aspects. Implementers are very practical and have a good vision of

making things done in correct way. These people do not accept change in the team and are highly
rigid with their nature.
Finisher role: These team members are the one who are worried about deadlines as their
major focus is on completing the task. These can also be considered as perfectionist who do their
work by themselves rather than delegating it to another team member.
Coordinator role: In every team there are some people who works to delegate the work
and very manipulative in nature. These team members are providing direction of working
together and majorly they solve the conflicts arises between team members.
Teams are formed in the Travelodge so that all the task can be completed on time and in
most effective manner. To achieve the shared team members of Travelodge should make proper
communication and set the clear vision. This will help in knowing all the different work and new
ideas for completing the task will also be shared through communication. Proper team goals
should be established and every one should be encouraging towards the same. These will help in
achieving the shared goals. Team objective is to solve problems in task or workplaces to other
members of their group.
3.2 Analyse team dynamics
Team dynamics are the unconscious, psychological forces that influence the direction of
a team’s behaviour and performance. Team dynamics always have a great impact or effect on the
various things in the company. Like it affects the profits and growth of the company to a great
extent. It also has a great impact on objectives of the Hotel (Potts, 2017). The following model is
used by Travelodge marketing department for team development
Tuckman model of team development

This model is given by Bruce Tuckman in the year 1965 where five stages are given by
him for development of team.
Forming: It is the very first stage of team development where all the employees who will
work together as a team will be bring together. Work will be given to them and they need to
perform the same. Here at this stage team members do not know each other so it is tough to build
trust and work together. Majorly the time spend here is on bonding and knowing each other to
improve team dynamics among employee working together.
Storming: At this stage all the members of the team allows and form different new idea
for working in the best possible way. (Piopiunik and et.al., 2018). In context to Travelodge,
marketing manager focuses on avowing distraction among team members by deriving one goal
which needs to achieved by coordination all new ideas. This helps in considering ideas of all
group members which supports healthy team dynamics in marketing department.
Norming: Here now the team members will come to know their role in the team and
what responsibility they should have. Better connectivity is formed at this stage between the
Illustration 1: Tuckman model of team development
(Source: Tuckman model of team development, 2018)

employees and they start having bonding the manager or team leader. In context to Travelodge,
all the three new employees will be clear now regarding their roles and responsibility.
Performing: Now the work is performed with complete energy and team members also
know what is expected from them (Tuckman model of team development, 2018). All the
members work to achieve the goals and objectives of the organisation ad team as well. Decisions
can also be made by the team members for working without the consent of team leaders.
Adjourning: At this stage the team gets dissolved after the task gets completed and a
distance comes between the members. It is due to that they do not need to perform the task any
more. Hence, it can be said that it is a kind of farewell for the team members and new team get
formed for new task and objectives.
3.3 Suggest alternative ways to complete tasks and achieve team goals
There are various ways which can be used by team leaders in the organisation for
achieving team goals. Some of the best alternative ways are described in detail below:
Marketing manager of hospitality fir can focus on establishing shared beliefs and goals for team.
Thus, will help in managing commitment and loyalty towards work of team regardless of
individual differences. It is important to know the status of team work and focus area along with
the amount of work that is remaining and requires to be done. Hence, evaluation of team health
on regular basis will help manager in establishing coordination and cooperation among group
members regardless of their job roles and specialities.
 One more alternative is by clarifying the roles to all the team members so that it is easier
to know the task that is required to be done. This will result in achieving the task
completion on time and hence goals will be easy to achieve.
 Setting direction for employees by manager or team leader also helps all the employees in
knowing regarding the direction where they need to go. This will result in achieving team
goals.
 Setting standards for team members will help them in knowing about what they need to
meet and thus, tasks will easily be completed and goals will be achieved.
 One of the alternative methods of completing the task is by managing the time perfectly
in the team. It is the duty of team leader to assure that every task is performed on time
and for the same team members should be motivated regularly to accomplish the task on
time by managing it perfectly.

TASK 4
4.1 Evaluate tools and methods for developing solutions to problems of Travelodge Hotel
In every establishment there are various problems that are being faced while running the
business. Manager uses different tools and methods to solve the problem that arises in the
Travelodge Hotel
Problem Solving tool: A five stage approach
Define the problem:
It is the first step where the problem is defined completely. It helps in knowing the
problem and the way to attempt the same. Like Travelodge is facing the problem of Labour
turnover at higher rate and it is required to be defined by the manager in order to solve the same.
Determine the causes:
After defining the problem of labour turnover, it is really necessary to know the cause
behind the same. Management can work on it. It will be done so that next time the same problem
of labour turnover cannot be faced by Travelodge Hotel. Generally labour turnover happens due
to less job satisfaction or employees are not happy with their pay. One of the major cause of
labour turnover is working hours as well.
Generate ideas:
Now at this stage possible solutions are required to be seen which can reduce the labour
turnover. Manager should consider all the possible solution by which the problem can be solved.
The different ideas are benefits in the payment, proving appraisals and by allowing the
flexible working hours.
Select the best Solution:
Above all the solution that are found for reducing the turnover of labour. The best one
will be selected so that the problem can be sorted out in the best possible manner (Siregar, Pane
and Ruman, 2018). This will also assure that if the best alternative will be chosen than the same
difficulty will not be faced in the future again. From the above generated ideas, the best solution
is of paying competitive pay and motivate employees by giving incentives.
Take action:
The best solution selected will be implemented and is taken in to action.

Set goals
Organization set their goal and perform their work according to the plans that help to solve
problems in Travelodge hotel.
4.2 Develop an appropriate strategy for resolving a particular problem of labour turnover at
Travelodge Hotel
Labour turnover is a big problem which is faced by every organisation due to various
reasons. It is difficult to find an employee and train them according to the requirements of the
work and position in the organisation. So companies faces loss due to labour turnover, Hence
Travelodge is planning to focus on strategy that can solve the issue of Labour turnover.
Marketing manager is making a strategy of reducing labour turnover in the Hotel. For the
same all the below mentioned strategies will be followed.
Offer competitive pay and benefits: Every employee gets a sense of satisfaction on
getting well pay. Management of organisation will make complete research on pay scale of
competitors for same position and make payments accordingly. Other than this, other benefits
such as different allowances for home, travelling, food facilities and different utilities. This all
will result in reduction of labour turnover.
Praise Employees: It is the best strategy to make an employee feel good and motivated.
It can be done by praising them for the work they are doing in Hotel (Forsyth, 2018). It is good
to show staff members that their hard work is being noticed and for them they are getting
praised. It is also a good strategy for reducing turnover of employees.
Allow flexible work schedules: It is also a strategy for reducing labour turnover in which
working hours are flexible. People like to work with such organisation more where the working
hours are more flexible. This allows the worker in creating a work balance and they can give
time to their personal life as well. Hence, this strategy of companies always reduce the turnover.
Training and development programme: These programmes are required to train
employees for the work they need to perform in the organisation. It allows workers in knowing
about the different task and it will also help in enhancing skills of workers. Thus, the same will
give motivation and a sense of satisfaction to employees and labour turnover can be reduced by
the same.
These all are the different ideas and strategies that can be used for reducing labour
turnover. Manager of Travelodge is planning to adopt the strategy of paying competitive pay and

different kinds of benefits to the employees (Kiweewa, 2017). This will help the Hotel and thus
the staff reduction can be reduced through this strategy.
4.3 Potential impact on the business of implementing the strategy. By considering both financial
and non-financial impacts on the business
Then strategy of raising the payments of the employees for reducing the labour turnover
will also have great impact on the business of Travelodge. As while any business plans to
develop strategy than it gets affected by the same in two manner. The first is financial impact and
another one is non-financial impact. Both impacts are discussed below
Financial impact:
The strategy of raining the pay scale of employees will help in reducing the cost of
employee recruitment and also the cost that occurs for induction and training programmes. As
this strategy will reduce the labour turnover and organisation will have the benefit of saving the
cost of new joiner induction and training programmes.
Other than this, by raising the pay of labours establishment will suffer raising in the cost
for firm . This will reduce the profits to an extent of Travelodge and increase its indirect
expenses due to appraisals and incentives.
Non-financial impact:
After implementing the strategy of paying more to reduce the labour turnover the
Travelodge will gain the advantage of having the experienced employee (Hanapi and et.al.,
2018.) It will also help in motivating the employees as they will be getting more payment and
appraisals for their work. Thus, workers will be more dedicated towards their work and give
more to the business. Increase efficincy of employees will help the firm in managing suitability
in growth of business.
M1
Effective judgements is one of the best solutions that adapt by the manager of
organization. Ability of judge make a right decision that resolve the issues at workplaces or
employee performance.
M2
Motivational techniques is stimulus given to employees to continue with and improve
their work performance. Manager of Travelodge motivate its staff that will boost up their morale

and interest of work that is very beneficial for them. Team is the group of individual who give
their efforts by accomplishing tasks. If the manager build effective team they will achieve
selected goal and objectives of business. Team dynamic are invisible forces that manage between
different groups or people in team. It impacts on their performance or behaviour and also on
organization growth and success.
M3
Marketing manager of Travelodge write appropriate formal letter to its senior manager
regarding workplace problems in which they include all the issues that occur employees
performances.
D1
Thus, as marketing manager in Travelogue my objective and goal is based on monitoring
team performance. Through identify their ability I will understand their skills and knowledge and
the points where they need more improvement. Communication is of the best skills that help to
communicate with other people. I need to develop this skill more than now because it helps me
during working with the other staff members which build strong relation ship among them.
D2
Marketing manager has the responsibly for organizing and managing marketing activities
that organize each function effectively. Thus, to operate each functions they need to make
effective plans and strategies that increase profitability and productivity.
D3
Manager resolve performance issues by evaluate the needs of workers, they concentrate
on each areas where they get all the informations. By creating healthy environment they improve
staff performance and build up their interest more than now. By managing time perfectly they
can operate staff work and make them comfortable at workplaces. Praise Employees and offer
competitive benefits and pay manager improve workers work performances.

CONCLUSION
From the above report it has been concluded that Travelodge has the major objective
making an effective team of marketing department which support during the process of
marketing products and services of organization. Flexibility and time management are the two
major factors that helps to operate the operations of marketing easily and set goods lines to deal
with different requirements. In addition to this, Employability skills are valued by workers as it
helped them to execute their role in any areas. Professional skills support person to become
successful in the business or workplace and in every other area as well. Other than this, there are
different people in a team and they come together and play different roles like Shaper,
Implementer, Finisher and Coordinator.

REFERENCES
Books and Journals
Cherry, K., 2014. Hierarchy of needs. Retrieved Aug. 16. p.2014.
Clarke, M., 2018. Rethinking graduate employability: The role of capital, individual attributes
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De Haan, F.J. and et.al., 2014. The needs of society: A new understanding of transitions,
sustainability and liveability. Technological Forecasting and Social Change. 85. pp.121-
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Dill, J.S. and Morgan, J.C., 2018. Employability among low-skill workers: Organizational
expectations and practices in the US health care sector. Human Relations. 71(7). pp.1001-
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Forsyth, D.R., 2018. Group dynamics. Cengage Learning.
Hanapi, Z. and et.al., 2018. Development of Employability Skills Measurement Model Among
Engineering Graduates of Community College Using Delphi Technique and Confirmatory
Factor Analysis. Advanced Science Letters. 24(4). pp.2660-2664.
Harrigan, W.J. and Commons, M.L., 2015. Replacing Maslow’s needs hierarchy with an account
based on stage and value. Behavioral Development Bulletin. 20(1). p.24.
Il-Hyun, J., Kim, D. and Yoon, M., 2015. Constructing proxy variables to measure adult learners'
time management strategies in LMS. Journal of Educational Technology & Society. 18(3).
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Kiweewa, J.M. And et.al., 2018. Tracking Growth Factors in Experiential Training Groups
Through Tuckman’s Conceptual Model. The Journal for Specialists in Group Work. 43(3).
pp.274-296.
Linton, S.J. and et.al., 2016. Early workplace communication and problem solving to prevent
back disability: results of a randomized controlled trial among high-risk workers and their
supervisors. Journal of occupational rehabilitation. 26(2). pp.150-159.
Nuttin, J., 2014. Future time perspective and motivation: Theory and research method.
Psychology Press.
Piopiunik, M. and et.al., 2018. Skills, Signals, and Employability: An Experimental
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Piopiunik, M. and et.al., 2018. Skills, Signals, and Employability: An Experimental
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Potts, C., 2017. An investigation into postgraduate employability in the UK's small and medium
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Siregar, C., Pane, M.M. and Ruman, Y.S., 2018, May. The Virtual Team Performance in Solving
Teamwork Conflict Problems. In Proceedings of the 2018 International Conference on
Distance Education and Learning (pp. 1-5). ACM.
Online
Tuckman model of team development. 2018. [Online]. Accessed through:
<https://www.teambuilding.co.uk/theory/Forming-Storming-Norming-
Performing.html>.
Time Management: Strategies for Better Time Management. 2018. [Online]. Accessed
through:<http://extension.uga.edu/publications/detail.html?number=C1042&title=Time
%20Management:%2010%20Strategies%20for%20Better%20Time%20Management >