Strategic Leadership: Online Sales and Supplier Relations

2019
Strategic Leadership
M and co.

Strategic leadership 1
Executive summary
The terms strategic leadership is one of the method that is followed by the manager perfectly
considering the strategic vision of the industry. The managers of the company implement the
strategic direction in order to the deal with the competition from the other companies. The aim of
the report is to explore the strategic proposals that are majorly recommended to the company so
that they can face the issues of M and co. The findings of the report include the strategic
proposals include should shift to online sales and establish better relations with their suppliers
which is supported with the Races framework.

Strategic leadership 2
Contents
Introduction......................................................................................................................................3
Determining the issues.....................................................................................................................4
Organisation responds to the change in the macro environment.................................................4
Firm access the untapped market.................................................................................................4
Development of the strategic proposals...........................................................................................4
Online sales of the product..........................................................................................................4
Forming the effective relationship with their suppliers...............................................................5
RACES framework..........................................................................................................................5
RACES framework- Online sales of the product........................................................................5
RACES framework- Forming the effective relationship with their suppliers.............................6
Conclusion.......................................................................................................................................8
References........................................................................................................................................9