Menu Planning and Product Development

Menu Planning and
Product Development
(TASK 2)

Table of Content
• Introduction
• Menu design to reflect menu compilation and recipe development
• Development of the food service environment
• Findings of research into customer requirements
• Justifying choice of new food concept
• Recommendations on launch/implementation of new food concept
• Reviewing own performance
• Conclusion
• References

Introduction
Menu planning is regarded as selection of menu for event or practice of
developing best recipe. Menu planning development is important task for
any food and beverage company. It helps in attracting large number of
customers. This concept should be made as per taste and preference of
customers for surviving in competitive market.

Menu design to reflect menu compilation and
recipe development
In order to design menu for restaurant, it is important to make attractive
and unique for attracting large number of customers. It should reflect
both menu compilation and recipe development which are described
below:
• Language- There are different category of people who visit
restaurant from different part of world. It is advice-able to have
menu card of multiple language so that they can easily know about
types of foods and dishes which they are serving to customers.