Mobile App Development for Rent-a-Car

This assignment focuses on developing a project plan for creating a mobile application for a Rent-a-Car company. The plan outlines the project's scope, objectives, risks, budgeting strategies, and control mechanisms. Key considerations include effective service delivery by the app, a structured approach to development, and the implementation of a monitoring system to track progress.

PROJECT MANAGEMENT

Table of Contents
INTRODUCTION .........................................................................................................................................................3
1 Project goals, objectives and critical success factors :- ..........................................................................................3
2 Project scope...........................................................................................................................................................3
3 Risk and constraints affecting the project...............................................................................................................4
4 Assumption about the project .................................................................................................................................5
5 Project organizational structure and roles and responsibilities ..............................................................................5
6 Project control mechanisms....................................................................................................................................6
7 Reporting framework .............................................................................................................................................6
8 Stakeholders involvement.......................................................................................................................................7
9 Project planning with milestones ...........................................................................................................................8
10 Budget assumptions ..............................................................................................................................................9
CONCLUSION...............................................................................................................................................................9
REFERENCES .............................................................................................................................................................10
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INTRODUCTION
1 Project goals, objectives and critical success factors :-
Major objective of the project is to develop a Mobile app for rent a car business. Technology has changed
ways and medium for doing business and it is helping for making positive improvements in overall performance of
the organization. It will aid for acquiring new customers for business and existing consumer base of the firm can be
enhanced by making Mobile app for Rent a car business. Mobile app that will be developed will support for showing
off services of business to customers and it will also show opening times, drop off locations, car booking details and
pick-up locations to customers.
Objective of the project :- Major objective for present project is to develop mobile app for iphone and
Android.
2 Project scope
Main purpose of the project :- Mobile app will be developed for Rent a car business so that faster and
effective services can be offered to the consumers of business. This mobile App will be used as a marketing tool so
that more number of consumers can be attracted towards selling the products and services. This Mobile app will be
developed with a purpose to create new offers and notify the clients about the offers to them so that their loyalty can
be gained.
 Mobile app that will be developed and designed for Rent a Car will be having some specific attributes and
features so that it can be used as an effective services. Different type of features will be added so that
applicability of the mobile app can be enhanced. Some features that will be included in the mobile app will
include services that are provided by Rent-a-car. Rich and wide information about services offered by the
firm will be mentioned.
 Use of description, images, videos and features will be taken so that applicability and effectiveness of
services can be enhanced. Along with this Mobile app will also be used for Geolocating the drop-off and
pick up locations so that clients can be informed about their present locations. Book form will also be
added and GPS locations will be tracked b y making use of this Mobile app (Wang, Zhao and Ning, 2017).
 It will also provide an effective medium for taking valuable feedback from the consumers so that positive
improvements can be made in the existing performance of the organization. Push notification will be sent to
the clients and it will help ion making them aware about different services that are offered by the company.
 Mobile app will also provide an effective tool for collecting relevant and valuable information from the
consumers of business. Social networking sites such as Facebook, Youtube, Twitter and whatsapp will also
be included so that online presence of the firm can be made fore strong. Mobile app will offer an effective
and innovative platform for clients to contact the firm for availing the services.
SPECIFIC Objective of the project :- Major objective for present project is to develop
mobile app for iphone and Android.
MEASURABLE Overall project will be evaluated on specific parameters so that performance can
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be evaluated.
ATTAINABLE Proper research has been conducted for determining the objective of the project
and it is possible for achieving this project.
RELIABLE Objectives set for developing mobile based I-phone app is reliable
TIME BOUND Time period of 6 months have been set for completing this project.
3 Risk and constraints affecting the project
There are diverse risk that are associated with the project and it is as follows :-
1- Leak of important data and information related to firm :- It is the major risk that is associated with the project and
it is vital that initiatives should be taken for mitigating this risk that is associated with this project.
2 -Increases in budget :- Sometimes resources that are estimated increases their limits and due to this difficulties are
faced in implementing the activities of plan in effective way.
Main risk associated with the project: - Risk constraints and risk analysis
Objectives
Probability/likelihood of occurrence
Im
pac
t
Very low Low Medium High Very high
Very high Misleding user
interface
Lack of
sufficient time
Complexities
in integration
Misleding
budgeted
targets
High Lack of
advanced
technologies
Loss of a team
member
Improper
functioning
Lack of
technical
experts
Medium Inadequate
monitoring
and
supervision
Operational
requirement
Real-time
performance
shortfalls
Low Lack of
communication
Non-
complianc
e with the
software
specificati
on rules &
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policies
Very Low Scope creep Performance
4 Assumption about the project
Budget assumptions have been made about the project so that required finance for all the activities that
needs to be performed while completing a project can be identified. With this total number of people that is required
for making the mobile app can be evaluated successfully. Along with this roles and responsibility of each individual
that is associated with completing the project has been identified. It has supported for assigning specific job roles
and responsibility to each member. Organizational structure that will be followed while completion of this project
has also been determined. Moreover, project control mechanism that will be used for monitoring and controlling the
required activities of the project has been assumed.
5 Project organizational structure and roles and responsibilities
It is critical that people associated with the project should be given specific responsibility so that required
objectives of the project can be met successfully. All the people associated with this project should complete their
assigned work properly. It will help for gaining the required outcomes of the project in successful manner. Project
manager will be responsible for making it sure that full adherence should be done with the project scope.
Manager will also be accountable for making it ensure that proper directions and instructions should be
given to all the responsible people. Manager is also responsible for administrating the project schedules. Manager is
also accountable for making it ensure that proper communication channel should be developed so that required data
and information can be transferred in the company. Risk treatment plan also need to be prepared by the project
manager so that challenges and risks associated with the project can be reduced and mitigated. With this individuals
working as technical experts are responsible for making it ensure that Mobile app will be developed properly and
technical errors should be removed from the designing stage. They are also responsible for giving technical advice
and assistance for the ongoing issues that are faced while making the project.
Training manager working on this project is accountable for imparting required skills and capabilities in all the
individuals that are working in the company. Manager is also accountable for taking training sessions for the work
force. System administrator is responsible for making i t ensure that system configuration should be maintained
properly. Post performance control techniques can be used and it will aid for making rectifications in weak
performing areas of the project and on the basis of that good and bad practices can be identified.
6 Project control mechanisms
Post control techniques can be used for controlling the whole project and it will aid for removing the weak
performing areas from the project. This method is applied after the completion of project and it aid for successfully
completing the entire project (Sinha, Priya and Khowas, 2017). However it is required that action should be taken if
specification of project should not be met. It is critical that work should be planned so that overall activities and
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functions of the project can be completed successfully. It will expedite for monitoring all the project activities so
that required objective of making Mobile app should be made properly.
There are some inputs that are required to be included while completing a project and elements that are
included in the inputs are work results, quality management plan, operations definitions and checklist. With this
some specific tools and techniques are also used and it includes inspection, trend analysis, statistical sampling, flow-
charting, Pareto diagram and outputs that are received from this includes positive improvements in practices that are
used for making the project, rework, process adjustment and acceptance decisions. Pareto diagrams provides an
effective medium for controlling the overall activities that are needs to be executed while completing a project. It
will aid for completing the project successfully by working on flaws that have been found in the project. Post control
mechanism will provide a successful framework so that project for making mobile app for Rent-a-car can be made.
In addition to that statistical sampling can also be used so that exact data and figures can be used for controlling all
the required activities of project succesfully.
7 Reporting framework
All the individuals that are involved in the project will be communicated by making use of communication
devices and use of advanced technology will be taken for achieving this objective. Use of internet will be taken and
necessary information about the project will be uploaded on the website of the company. It will help in making the
stakeholders aware about the project. Along with this E-mails will also be sent to the clients so that they can be
informed about their roles and responsibilities which they need to fulfill while completing this project.
In this project telecommunication method will also be used and phone calls will be made to the
stakeholders. With this written documents will also be sent so that people will be made informed about the different
tasks and activities that needs to be performed while completing the required project. Notice and circulars will be
sent to the employees and they will be asked for giving their positive involvement so that required activities of the
project can be completed successfully. Hierarchical organizational structure will be used so that reporting
framework will be properly maintained (Papke-Shields and Boyer-Wright, 2017). Pyramid structure will be
followed in hierarchical pattern and it will also support for developing proper organizational structure. Hierarchical
pattern have been used and it has helped for taking the decisions for the company in successful manner. Reporting
structure state that responsibility of each members are specified and it will support for making a team of
professionals that are highly capable and competent for completing a assigned task. Roles and responsibilities will
be fulfilled by each team member by giving joint support to each other so that required objective for developing a
mobile app successfully.
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8 Stakeholders involvement
Stakeholders of the organization play a prominetnt role in completing necessary activities that are required
to be performed in the company. There are two type of stakeholders that are involved in completing the project
successfully (Keller, Parameswaran and Jacob, 2011). External and internal these are two type of stakeholders that
are responsible for completing a project successfully. Power and interest grid matrix provides an effective medium
that can be used for carrying out the stakeholder analysis successfully. Internal stakeholders of the business includes
employees who play a vital role in completing the project. Administrator, technical experts, system engineer and
project manager are key people that are responsible for completing the project. External stakeholders of the people
also play a vary important role and it is required that their importance should also be considered while completing
the project.
Government is major stakeholder and guidelines and norms that have been made by the government are
mandatory to be followed while making the project. With this local community people also play a key role in
implementing the project and all the services that will be designed and developed through mobile app will be used
by the consumers (Communication plan. 2014). It is required that positive support should be given by stakeholders
so that Mobile app for Rent-a-car can be developed successfully. Local residents will also be playing a key role so
that better and effective services can be offered to the consumers. Along with this external and internal stakeholders
will be playing a vital role in designing and developing the project successfully. Prospective customers are also
major stakeholders and it is required that their needs and preferences should be considered while developing the
project successfully. Power and interest group grid provides a effective tool that can be used for stakeholder
prioritization.
9 Project planning with milestones
It is critical that project planning should be done successfully so that required objectives from the project
can be gained successfully (Heagney, 2016). Data and information for designing Mobile app for Rent-a-car will be
collected from reliable sources so that projects can be completed successfully without facing much difficulty and
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challenges. With this it is also required that risk and challenges that are associated with the project should be
identified so that challenges associated with the project can be successfully implemented.
It is essential that all the projects should have milestone so that it can be ensured that required activities of
the project can be completed successfully (Konstantinou and Müller, 2016). Life cycle activities of the project will
be completed and it will aid for making necessary amendments in the project. Moreover, at initial phase major focus
will be given for developing the project and it will support for carrying out the required activities of the project in
successful way. Along with this short term and long term targets will be set so that existing performance of making
Mobile apps can be compared with the set targets. It is also required that project manager should collect the
necessary data and information that is required for completing the project successfully (Oti and et.al., 2016). It is
critical that monitoring and controlling of required operational activities should be done so that weak performing
area of the business can be identified. Along with this generating reports is also required that top management
should be made aware about all the activities that needs to be performed. Setting short term and long term targets
will support for measuring the performances against the set standards. Flaws can be identified and it will be a great
technique for measuring weak performing areas of the business. Measures can be taken for making positive
improvements in the performance of the business.
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Task Name Duration Start Finish Predecessors Total Slack
Developing Management
system 90 days Fri 4/21/17 Thu 8/24/17 0 days
Planning for the project 33 days Fri 4/21/17 Tue 6/6/17 0 days
Evaluating information 10 days Fri 4/21/17 Thu 5/4/17 0 days
Documentation of
required activities 3 days Fri 5/5/17 Tue 5/9/17 3 0 days
Framing plans 5 days Wed 5/10/17 Tue 5/16/17 4 0 days
Determining goals 4 days Wed 5/17/17 Mon 5/22/17 5,4 0 days
Risk management plan 6 days Tue 5/23/17 Tue 5/30/17 6,4,5 0 days
Milestone 2 days Wed 5/31/17 Thu 6/1/17 7 0 days
Communication plan 3 days Fri 6/2/17 Tue 6/6/17 8,6 0 days
Execution 26 days Wed 6/7/17 Wed 7/12/17 0 days
Team development 8 days Wed 6/7/17 Fri 6/16/17 9 0 days
Fund procurement 7 days Wed 6/7/17 Thu 6/15/17 8,9 8 days
Software development 18 days Mon 6/19/17 Wed 7/12/17 11 0 days
System-testing 6 days Fri 6/16/17 Fri 6/23/17 12 8 days
Update schedules 5 days Mon 6/26/17 Fri 6/30/17 14 8 days
Monitoring 25 days Thu 7/13/17 Wed 8/16/17 0 days
Inspecting the system
functioning 10 days Thu 7/13/17 Wed 7/26/17 14,15,13 0 days
Analysing the work
progress 15 days Thu 7/27/17 Wed 8/16/17 17,15,14 6 days
Remedial actions 5 days Thu 7/27/17 Wed 8/2/17 17 0 days
Project
closure/termination 16 days Thu 8/3/17 Thu 8/24/17 0 days
Report preparation 8 days Thu 8/3/17 Mon 8/14/17 19 0 days
Review the post-
implementation 6 days Tue 8/15/17 Tue 8/22/17 21 0 days
Final submission 2 days Wed 8/23/17 Thu 8/24/17 22 0 days
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NETWORK DIAGRAM
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10 Budget assumptions
The cost estimation for the above project has been estimated to be 20,000 GBP. It will be sufficient of
carrying out the required activities for making Mobile app for completing the project. Along with this some part of
budget will be used for conducting marketing survey so that required information and data that is required for
making the mobile app can be gathered. Money will also be spent for taking expert advice and it will help for
developing the mobile App in better way.
Budget will also be used for doing marketing so that consumers can be made informed about the new
mobile application that has been launched for Rent-a-car business. In addition to that wages and compensation are
also needs to be given to the people who are accountable for developing and designing the mobile app. Budget
assumption has been made so that required finance can be allocated for all the necessary activities that are required
to be performed (Enyinda, 2017). Along with this time period of 6 months have been determined for developing the
mobile app. There are chances that budget will increases from the assumed limit and it will create difficulty for
implementing the project. It becomes responsibility of finance department that funds should be allocated so that
mobile app can be developed with out facing much challenges and difficulty.
CONCLUSION
Summing up the present project it can be concluded that project management is important and it is critical
that systematic and organized approach should be used for completing a project successfully. Moreover, it is vital
that budget assumption should be made so that required funding for all the important activities of the project can be
made. Along with this it is critical that project control mechanism needs to be used so that all the activities that are
performed for making the mobile app can be monitored. Moreover, it is required that proper steps should be taken so
that Rent-a-car can offer effective services. Making a project for Rent a car company requires organized approach so
that required approach can be taken. It will support for gaining required objectives of the project.
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REFERENCES
Books and journals
Enyinda, C.I., 2017. Quantitative Risk Analysis for International Project Management and Programs in an Emerging
Economy. In Leadership, Innovation and Entrepreneurship as Driving Forces of the Global Economy.
Springer International Publishing. 10(2). pp.769-780.
Heagney, J., 2016. Fundamentals of project management. AMACOM Div American Mgmt Assn.
Keller, K.L., Parameswaran, M.G. and Jacob, I., 2011. Strategic brand management: Building, measuring, and
managing brand equity. Pearson Education India.
Konstantinou, E. and Müller, R., 2016. The role of philosophy in project management. Project Management
Journal. 47(3). pp.3-11.
Oti, A.H. and et.al., 2016. A framework for the utilization of Building Management System data in building
information models for building design and operation. Automation in Construction. 72(12). pp.195-210.
Papke-Shields, K.E. and Boyer-Wright, K.M., 2017. Strategic planning characteristics applied to project
management. International Journal of Project Management. 35(2). pp.169-179.
Sinha, K., Priya, A. and Khowas, M., 2017. A Framework for Budget Allocation and Optimization Using Particle
Swarm Optimization. In Advances in Computational Intelligence: Proceedings of International Conference on
Computational Intelligence 2015. Springer Singapore. 14(5). pp.149-158.
Wang, Z., Zhao, Y. and Ning, X., 2017. Integrated Information Management System of Building Materials Based
on BIM Technolo gy in Life Cycle Carbon Emissions. In Proceedings of the 20th International Symposium on
Advancement of Construction Management and Real Estate. Springer Singapore. 12(3). pp.345-353.
Online
Communication plan. 2012. [Online]. Available through: http://www.projectmanagementdocs.com/project-planning-
templates/communications-management-plan.html#axzz4evPQdnFf. [Accessed on 21th April 2017].
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