Hotel Rooms Division Management

The document provides an in-depth analysis of hotel rooms division management, covering key concepts such as performance measurement tools, room occupancy percentage, average room rate, and double occupancy percentage. It also discusses the importance of managing front office activities and housekeeping services to enhance profitability. The report is a valuable resource for students and professionals in the hospitality industry.

ROOMS DIVISION OPERATIONS
MANAGEMENT

Table of Contents
INTRODUCTION...........................................................................................................................1
TASK 1............................................................................................................................................1
1.1 Accommodation and front office services for different organisations..................................1
1.2 The roles and responsibilities of a range of accommodation and reception services staff...1
1.3 Legal and statutory requirements that apply to rooms division operations..........................2
1.4 Services provided by the rooms division in a range of hospitality businesses.....................3
TASK 2............................................................................................................................................3
2.1 The importance of the front of house area to effective management....................................3
2.2 The key aspects of planning and management of the front of house area for a given
hospitality operation....................................................................................................................4
2.3 The key operational issues affecting the effective management and business performance
.....................................................................................................................................................4
TASK 3............................................................................................................................................5
3.1 The importance of property interiors and design to effective management..........................5
3.2 Critical aspects of planing and management of the accommodation....................................5
3.3 Key operational issues affecting the effective management and business performance.......5
TASK 4............................................................................................................................................6
4.1 Perform yield management activities to maximise occupancy and rooms revenues............6
4.2 Sales techniques that rooms division staff can use to promote and maximise revenue........6
4.3 The purpose and use of forecasting and statistical data with in the rooms division.............7
CONCLUSION................................................................................................................................7
REFERENCES................................................................................................................................8

INTRODUCTION
Operational management and operations are the main aspects which are considered
essential in terms of rooms divisional optional management (Turker and Altuntas, 2014). This
report is prepared to elaborate the dimensions of operations and management of rooms divisions
with in hospitality organisation. House keeping services management and rooms division
management is defined in clientele hotel. Yield management activities are defined subject to
enhance profitability of organisation.
TASK 1
1.1 Accommodation and front office services for different organisations
Front office operations: operations which remain associated with operations and
management of front office activities are considered in this field. These operations remain
directly connected with clients and customers. Front office operations plays vital role in respect
of managing front office operations. This helps to manage the flow of clients and customers,
providing information related to accommodation, reception services, regeneration of guests,
introduction services and description services. Check in services, check out services, reservation,
services related to caring homes are the main services considered in front office operations.
Housekeeper operations: taking care of rooms, maintenance, care services, cleaning,
dusting are the services which are considered in housekeeping services. These services mainly
done by housekeepers. Purpose of house keeping services is to provide fresh, clean and comfort
to client and customers in hospitality organisation. A supervisor keep aligned with the operations
with managing the flow of operations and management. Supervisor monitor all the activities and
operations related to housekeeping. There is a proper tactics are applied in terms of treatment of
clients and guests.
1.2 The roles and responsibilities of a range of accommodation and reception services staff
There are some set of roles and responsibilities remain associated with managing guests
and clients in hospitality industry.
Duties and responsibilities of room attendants
It is considered that the first impression is one of the important aspect in terms of
operating and management of operations of business. There are some essential aspects are
considered in this context which helps to manage the representative activities with in the
organisation and in terms of building customer interest. Moreover, by fulfilling roles and
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responsibilities rooms divisional managers and front office operators try to build up a strong
brand image and effective and goodwill of organisation (Rosenthal and t'Hart, 2012). There are
few roles and responsibilities are defined below for room attendants;
 Greeting guest and clients with offers and professional engaging services.
 Maintain proper records and details of each clients and update all the record on day to
day basis
 Intercommunicate with divisional managers and needs of supervisors for necessity goods
and services.
 It helps to provide information related to safety and sanitation policies
Duties and responsibilities of front office receptionist
Front office receptionist has some rules and regulations related to maintaining the
activities and management which remain associated with handling of guests and clients. Some
roles and responsibilities in terms of front office receptionist are defined below;
 Communication and direction for accessing activities and operations of front office
department.
 Managing and performing budgeting functions.
1.3 Legal and statutory requirements that apply to rooms division operations
Rules and legislations are made in terms of protecting the rights of guests and clients,
staff members in hospitality industry and organisations. Major legislations and rules are made in
terms of managing the flow of information are defined below;
Health and safety act, 1974: This act protect the rights and management of organisation
in terms of protecting health and safety of staff members, clients and guests. Organisations
provides healthy and environment friendly workplace to employees and staff members. Levels
and standards are made to analyse the safety and health standards with in the organisation and at
workplace.
Data protection act, 1998: this act control and protect the rights of staff members in
terms of protecting information of employees and staff members. There are some essential
aspects are covered with this act which is measurement and control of personal and professional
information of staff members and guest. Hotel management is not authorised to share the
information of any guest, client and staff members to any outsider without taking permission.
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Organisations have to frame and make their own protocols and compliance structure to protect
the information of employees and staff members.
Fire regulation act, 1971: this act provides rules and regulations in terms of providing
protections form external harms like fire incidents (Lewis and Brown, 2012). There is an process
of inception done in respect of building and premises to check whether all the safety tools and
equipments are managed by organisation at workplace or not.
1.4 Services provided by the rooms division in a range of hospitality businesses
There are types of services provided by Clientele hotel in the UK. It is seen that clientele
hotel is one of the emerging organisation in hospitality sector now a days and providing valuable
services to different services to corporates and other business operations. One of the major aspect
in terms of managing business and operation of clientele hotel was seen in Blue train. There are
type of services provided by organisation to blue train and room division services is one of the
main service which is provided to blue train services.
Services to blue train
There is a travelling company works in south Africa named Blue train travelling services.
Train travels approximately 1600 kilometres every day. There are services defined in respect of
providing luxury and comfort experience to passengers. Clientele hospitality organisation
provides man power in the form of house keepers, cleaning boy, maintenance services to blue
train travel organisation.
Services to B&B and Cruises
It also provides services to large corporates and organisation in terms of managing the
business activities. It provides quality management services to business and corporates and
cruises. Management of office meets, business meetings, professional parties and ceremonies are
managed by the staff members of clientele hospitality services.
TASK 2
2.1 The importance of the front of house area to effective management
Covered in PPT
2.2 The key aspects of planning and management of the front of house area for a given
hospitality operation
Covered in PPT
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2.3 The key operational issues affecting the effective management and business performance
Covered in PPT
TASK 3
3.1 The importance of property interiors and design to effective management
Subjectivity of the interior design: purpose of interior design is to promote hospitality
services in market. Physical appearance of organisation plays vital role in respect of attracting
guest attention and interest. Interior design reflect the luxurious image in front of clients and
customers and present fair image of organisation (Kerzner, 2012). Attractive lights, flowers,
statutes and sculptures, elements considered in interior designing.
Interior types and designing elements in hospitality: organisations hire professional
and skilled interior designers and pay huge amount on interior designs to enhance physical
appearance of industry. Equipments, spark and process are the main functions which are
managed by hospitality organisations.
3.2 Critical aspects of planing and management of the accommodation
Guest supplies: It is require to regular check of guest commodities and stocks with in the
organisation. There are some guest supplies and requirements are mangers at prime level such as
desk tables, wardrobe table, centre table, dowers, pillows, quilt, cases, bed covered, sheets,
curtains, news paper, cases are the requirements of guest which needed to fulfil by management.
Controlling and updating rooms status: managing and controlling the flow of
inventories and stock is prime responsibility of management of hospitality organisation. Maintain
the details and management of room charges, reservation, details, stock details informations
remain associated with management and control rooms.
3.3 Key operational issues affecting the effective management and business performance
Housekeeping and quality lien control issue: it is require to control the operations and
management related to caring rooms, cleaning process, and rooms division management. Lien
control basically indices towards aligning the operations and management of rooms and
attendants are required to manage in effective way and organised manner. There is a proper
information related to hose keeping services and maintenance services are managed in lean
control.
Human resource issues: HR department of organisation plays vital role in respect of
managing the business operations and management with effective solutions and management.
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Employee satisfaction and management is also one of the prime responsibility of organisation
(Kashif and et. al., 2013). Providing employee satisfactory services and solutions, maintain
motivational spirit among employees and resolving the issues are the main aspects in human
resource management.
TASK 4
4.1 Perform yield management activities to maximise occupancy and rooms revenues
Yield management: This is a method to evaluate the affectivity of business operations
upon revenue and earning graph. There are some essential aspects are covered in respect of
enhancing graph of sales and profit. Yield management helps to determine the price of rooms
and hospitality services with in the organisation. This methods remain effective for hospitality
business and organisations.
High demand tactics: High demand is racially contains six major factors of marting
tactics which are adopted by hospitality organisation. Customer acquisition, strategy and
collaboration with budgeted, standard marketing tactics are organised through distribution
channels. Advertising campaigns and marketing activities involve in promoting hospitality
service (Ivanov, 2014).
4.2 Sales techniques that rooms division staff can use to promote and maximise revenue
Customer loyalty scheme: there are some offered and discounting policies are offered to
potential guests and clients. Special treatment and precautions are provided to loyal customers.
This is one of the main approach to build customer satisfaction and interest towards organisation.
Up selling rooms: this techniques helps to manager the operations and management with
high selling departments and groups. Prices and value of hotel room services are categorised on
the basis seasonal durations. Peak seasons and durations are already bifurcated by management
and strategies are prepared accordingly.
Other hotel services: There are some additional services are provided by hospitality
organisation to gain guest interest and maintain the level of satisfaction. Quality of food service,
hygienic atmosphere and environment are the services provided by hospitality services
(Operating room pooling and parallel surgery processing under uncertainity, 2017).
4.3 The purpose and use of forecasting and statistical data with in the rooms division
Performance measurement tool is decried by organisation in terms of managing the
rooms divisions and operations.
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Room occupancy percentage: this is calculated on the basis of dividing the total
frequency of rooms acquirable and actual rooms acquired by guests (Davis and et. al., 2018). For
example a hotel with capacity of 300 rooms out of which 150 rooms are occupied by guest. The
rate of room occupancy is calculated as follows: (150/300)*100 = 50%
Average room rate: this is calculated dividing the total rooms occupied and total rooms
sold.
Double occupancy percentage: this is calculated as per total guest and rooms occupied
by clients (Chambers and Smith, Intelligent Energy Solutions, 2015). For example 140 rooms are
double occupied, 300 are the total guest and 230 rooms are available. It is calculated as (300-230
/ 130)*100 = 53.84%.
CONCLUSION
This report describe the concept of rooms division management and operational with in
hospitality organisation. It is required to manage the flow of operations and management to
assess the functions in smooth manner. Roles and responsibilities related to analyse the concept
of dealing with front office activities and house keeping services are defined in this context.
Yield management activities are discussed with practical based scenario to enhance the
profitability of organisation.
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REFERENCES
Books and Journals:
Turker, D. and Altuntas, C., 2014. Sustainable supply chain management in the fast fashion
industry: An analysis of corporate reports. European Management Journal. 32(5).
pp.837-849.
Rosenthal, U. and t'Hart, P. eds., 2012. Flood response and crisis management in Western
Europe: a comparative analysis. Springer Science & Business Media.
Lewis, M. A. and Brown, A. D., 2012. How different is professional service operations
management?. Journal of Operations Management. 30(1-2). pp.1-11.
Langabeer, J. R. and Helton, J. R., 2015. Health care operations management. Jones & Bartlett
Publishers.
Kerzner, H. R., 2012. Project management case studies. John Wiley & Sons.
Kashif, A. and et. al., 2013. Simulating the dynamics of occupant behaviour for power
management in residential buildings. Energy and Buildings. 56. pp.85-93.
Ivanov, S., 2014. Hotel revenue management: From theory to practice. Zangador.
Davis, B. and et. al., 2018. Food and beverage management. Routledge.
Chambers, G.L. and Smith, E.M., Intelligent Energy Solutions, Llc, 2015. System and method for
energy consumption management. U.S. Patent 9,146,548.
Online
Operating room pooling and parallel surgery processing under uncertainity, 2017. [Online].
Available through:<https://pubsonline.informs.org/doi/abs/10.1287/ijoc.1100.0396>.
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