Small Business Enterprise | Report On Lantana Cafe
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Added on 2020-02-03
Small Business Enterprise | Report On Lantana Cafe
Added on 2020-02-03
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TABLE OF CONTENTSINTRODUCTION...........................................................................................................................1TASK 1............................................................................................................................................11.1 Producing a profile of the selected small business enterprise..........................................11.2 Comparative analysis of Lantana Cafe.............................................................................2TASK 2............................................................................................................................................32.1 Appropriate actions in order to overcome the weaknesses .............................................32.2 Ways of strengthening and maintaining the performance level of employees.................42.3 Areas for business expansion...........................................................................................4TASK 3............................................................................................................................................63.1 Assessment of existing business objectives and plans.....................................................63.2 Business plans..................................................................................................................63.3 Action plan.......................................................................................................................7TASK 4............................................................................................................................................7CONCLUSION................................................................................................................................7REFERENCES................................................................................................................................8
INTRODUCTIONFor any developed or developing economy, small business enterprises (SBE's) are animportant factor. With the day by day changing economies, entrepreneurs devote their time andenergy along with ideas to build their respective SBEs to further contribute in economy of nationas well. In typical situations such as economic recession SBE's have successfully proven theirimportance. No matter whatever the situation is, these organizations continue to grow and furtherassist in creation of job opportunities. The report mainly throws light upon the processesinvolved in running a small business. Furthermore, the reviewing and improvement methods ofsuch business have also been considered. The small business enterprise that has been taken intoconsideration is Lantana Cafe which is situated in London, UK. It offers brunch, breakfast andlunch to the people. At a small business level this cafe has achieved great success and is knownas one of the best cafes in London.TASK 11.1 Producing a profile of the selected small business enterprise Small business enterprise have proven to be quite beneficial in situations of recessionfaced by nation. So, opening of small business in such a situation is very beneficial. Suchorganizations have helped the economy of nation to enhance even in situations of recession. Tohave a better understanding of business involved in existing segment, it will be appropriate tohave a real life example. To serve this purpose selected SBE is Lantana Cafe.Following are given the profile, strengths and weaknesses of Lantana Cafe:Profile:Name and AddressLantana Cafe, 13 Charlotte St, Fitzrovia, London WIT ISNPhone 020 7637 3347Emailinfo@lantanacafe.co.ukwww.lantanacafe.co.ukCuisineCafe, gluten free options, vegetarian friendly, vegan optionsMealsLunch, breakfast, brunchAnnual revenue estimate248783Location typeSingle locationEmployees101
The mission and vision of Lantana Cafe are as follows:Mission: The main purpose of this organization is to serve their customers quality andfood which is hygienic too. They are very much friendly towards children. Furthermore,they aim to provide a very comfortable environment to their customers which is healthyas well. They offer much enhanced delivery options.Vision: The vision of Lantana Cafe is to serve as one of the best enterprise in UK andcreate a branded and healthy environment. Further, its vision is to avail as best providerof breakfast in whole UK.Strengths: the main strengths are that it serves the best breakfast in the region and is also wellknown for its coffee. Use of digital-services such as digital payments and availability of free Wi-Fi is also an asset for it.Weakness: Due to overload, workers sometimes become impatient. The complimentary dishesthat are served in Cafe are not of good quality as reviewed by customers.Main competitors: One of the main competitor of Lantana Cafe is Cafe Portrait.Market Segments: Lantana Cafe majorly lays its focus upon young customers. Thesegmentation of psycho-graphic category because Lantana gives more preferences to the needs &requirements of customers. Organizational structure: Lantana Cafe follows functional structure where each level of Cafe isgrouped according to their roles assigned. 1.2 Comparative analysis of Lantana Cafe To know the performance level of enterprise a knowledge of non-financial and financialdata is important. The following data of Lanatana Cafe would assist in measuring theperformance level of it.Table 1: Profit earned by Lantana Cafe in past 5 yearsYearPAT (Profit aftertax @ 20%)LantanaPBT(Profitbefore tax)LantanaPAT(Profit aftertax)Cafe PortraitPBT(Profitbefore tax)Cafe Portrait20165596704495762
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