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Human Factors in System Design, Development, and Testing

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Added on  2021-06-15

Human Factors in System Design, Development, and Testing

   Added on 2021-06-15

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Human Factors in System DesignStudent Name:Human factors in system designStudent Name:Institution:1
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Human Factors in System DesignStudent Name:Table of ContentsBata E-commerce Website..............................................................................................................2The use cases...................................................................................................................................3Evaluation methodology..................................................................................................................4Scenario 2....................................................................................................................................5Scenario 3....................................................................................................................................5Scenario 4....................................................................................................................................5Scenario 5....................................................................................................................................6Results Evaluation...........................................................................................................................6Scenario 1 results........................................................................................................................7Scenario 2 Results.......................................................................................................................8Scenario 3..................................................................................................................................10Scenario 4..................................................................................................................................11Scenario 5 Results.....................................................................................................................14Overall Results..........................................................................................................................14Findings and Recommendations....................................................................................................15Consistency................................................................................................................................15Information Visibility...............................................................................................................16Ease of use and functionalities................................................................................................16Recommendations..........................................................................................................................16Conclusion.....................................................................................................................................17References......................................................................................................................................18Appendix A: Participant’s Questionnaire......................................................................................212
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Human Factors in System DesignStudent Name:Bata E-commerce WebsiteAn interactive system is an application that allows different users to perform various functionswith it. These systems include the E-commerce Websites, Games software, Electronic devices,video players, photo editors among others (Alassaf, 2011). The interactions of these applicationsis determined by various factors that determine its usability capabilities (Selvaraj, 2011). Thesefactors include; the look and feel of the graphical interfaces, the consistency of information anddesign of the application, the ease of navigation across the applications, the clarity and visibilityof the functions and contents of the applications and finally the ease of use. This report therefore focuses on a human interaction usability test carried on a Bata E-commercewebsite. This website allows Bata Customers to view their products online, place an order andpay for their goods through online platforms. The report analyses this website throughobservation of how the participants perform their tasks as well as using questionnaires to capturethe users view. It also provide a thorough evaluation of the findings and recommendations givenby the participants of this research.The use casesBata Brand is a wholesale and retail multinational shoe and fashion manufacturer in the world.This company sells about 1 million shoes per day and it consists of different varieties of shoesand fashion accessories for various users ranging from kids, ladies and men. This company hasmany branches in Africa and outside Africa and its products are mainly made from leather henceattracting most customers. In order to increase their sales and foster marketing products, thiscompany has developed an e-commerce website that serves all of its customers across globewhere the company has set its root. The website contains all the company’s products collectiondivided into different categories (Danino, 2015). This website therefore allows the customers toview products from their respective country, add it to the cart, make an order and wait for it to bedelivered. The following use case diagram shows various ways in which the customer interactswith the system while making an order of their choice. 3
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Human Factors in System DesignStudent Name:Figure 1: Bata E-commerce Use CaseBased on the above use case diagram, the customers interacts with Bata E-commerce website invarious ways before one completes successfully making an order for the product of their choice.Therefore, for the purpose of this report usability test evaluation, all the functionalities of this e-commerce website will be looked at except the payment module. The test will look into howeasy the application to use, consistency of the graphical user interface, visibility and clarity ofinformation among others. Evaluation methodologyThe Usability test evaluation methodology for this website was based on created scenarios toguide the participants in analysing the functionalities and usability features of this system. A4Select CountryLoginSignupSelect ItemAdd to Shopping CutSelect Payment OptionMake an OrderLogout
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Human Factors in System DesignStudent Name:total of 5 users with no experience with Bata e-commerce system were used to complete severalusability tasks (Affairs, 2018). Each user was allocated 30 minutes each while the researcherobserve how they were performing the assigned tasks (Molich, 2015). The tasks were mainlyrelated to all the functionalities offered by the system to its customers which included: accountcreation, login, and product selection, all the way to creation of an order. A total of sevenscenarios were created hence each user had to perform one task at a time. The following are theseven scenarios used to carry out the usability test.Scenario 1A user was required to visit the homepage section of the Bata E-commerce website(https://www.bata.com/), select country of choice, click on Shop Online to navigate into the maine-commerce section where once can view various categories of the product available in the BataE-commerce website (Main Homepage).Scenario 2This scenario entailed navigating through the application’s top bar which included menus such asSchool, Safaris, Ladies, Men, Kids, PataPata, Sports, Brands, Blog, Giftcard and DesignApprentice. The aim of this scenario was to test the usability of the main navigation bar totransverse to different parts of the application.Scenario 3Here the users were required to selects items from School and Safaris menu bar view their detailsand add a minimum of two items from each category to the shopping cart.Scenario 4This scenario involved visiting a number of webpages at least six within the E-commerceapplication and looking at the consistency of the design as well as the clarity of the text used inthose webpages. Here the user was required to note down the visited webpages and to state whatthose web pages entailed and whether the content was representing the relevant information asper the functions of this applications.5
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Human Factors in System DesignStudent Name:Scenario 5Under this method the user was required to go to Gift card section and create a gift card for arecipient of their choice by choosing the design of the gift card, providing the recipientinformation and paying for the gift card using credit card. All the above activities were performed interchangeably by all the users and this provided a greatexperience and opportunity to get what the users take on the Bata E-commerce was. Thescenarios focused on analysing the usability of the entire application, consistency of its graphicaluser interface, relevance of the content used in different webpages and ease of navigation acrossthe different parts of the E-commerce application. The scenarios also provided a guideline and astep by step approach of how users were to interact with the application and this ensured that thisensured that it was easy to conduct the analysis more effectively.Upon successful execution of the mentioned activities, the five users were required to fill aquestionnaire with general usability questions related to the above scenarios given to them. Thequestionnaire was aimed at getting the general view of the users on this application in addition towhat their experience was while navigating through the E-commerce website (Bias, 2009). Eachuser was also required to rate the specific tasks performed out of 5 points and say whether it wasa success or fail. This evaluation methods were preferred since they provided a direct interaction or touch of theusers with the application and through observations and reading of gestures it was easy to deducea genuine feeling of the users on this application (Bravo, 2017). Also with the questionnaires itwould be easy to know what the users felt about the application something that could not beobserved during the execution of the above scenarios. Hence the methods were regarded mosteffective and appropriate for this research.Results EvaluationBased on the above tasks performed, a number of key issues were observed and various resultsdeduced from the questionnaires filled (Nielsen, 2013). All the selected users participated all the6
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