Managing Conference and Events

Managing
Conference and
Events

Table of Contents
INTRODUCTION...............................................................................................................................3
MAIN BODY.......................................................................................................................................3
P1 The different dimensions and categories of events....................................................................3
P2 Features and current trends that influencing the events sector..................................................4
P3 Effective design for an event layout to correctly set up a conference or event room to meet
client requirement............................................................................................................................5
P4 The additional services available within a conference and event environment and their
importance for fulfilling client requirements for added value........................................................6
P5 Different management roles within the event industry and current job opportunities in the
event sector......................................................................................................................................7
P6 The management skills and personal attributes required to work within the event industry and
fulfil stakeholder expectations and needs........................................................................................7
P7 Explanation of the appropriate measures required to provide a secure and safe event venue, a
safe environment for guests and events staff...................................................................................8
CONCLUSION....................................................................................................................................9
REFERENCES..................................................................................................................................10

INTRODUCTION
Conference and events management is a great process of project management to
the development and creation of effective events such as conferences, weddings,
festivals, concerts, parties, conventions or ceremonies. It includes the identification of
brands, understanding its target audience, coordinating with the effective technologies and
fulfilling the event concept. The events and conference management also include the
event planning i.e. scheduling, coordinating, budgeting, site selection, arranging for
entertainers or speakers, event security, managing transportation and emergency plans,
arranging décor. The event execution and planning process differs according to different
or types of events. The Langham, London hotel is the best known and largest traditional
style hotel in London. This hotel was build in 1865 and designed by John Giles. This report
will include the different types and categories of events with specific examples and the
features and current trends that can influence the event sector. This report will also
highlight the particular design of an event layout for setting up a conference or event room
to meet client requirement and the additional services available in a event or conference
environment to fulfil clients requirements for added value. This report will also state about
the different management roles in the event industry and management skills or personal
attributes needs to work within event industry and meet stakeholder expectations and
needs. The report also highlight the appropriate measures needed to provide a safe or
secure event venue or environment for guests and event staffs.
MAIN BODY
P1 The different dimensions and categories of events
In The Langham, London hotel, a event manager can organize various types of
events including conferences, seminars, meetings, trade shows, team building events,
business dinners, press conferences, opening ceremonies, networking events, product
launching, shareholder meetings, trade fairs, award ceremonies, weddings, board
meetings, appreciation events, incentive and Retreats programs, workshops, conventions
etc. Exhibitions and conferences plays an integral part in the hospitality and tourism
industries (Bangor, Brandt and Reynolds., AT&T Intellectual Property I LP, 2016).
Conferences
A conference is a formal types of events and organizes on a annual basis. It gather
people with similar interests and arranged for academic, political or business purpose. It is
important and popular business event that can organized by event manager in The
Langham, London hotel.
Seminars
It is known as a educational events and organized by experts or specialist in the
company. A seminars usually organized for the training of employees or managers. In this
event, participants can discuss with other and ask questions on the subject matter.
Meetings or board meetings
Board meetings are especially organized for publicly listed companies. Meetings
will conducted by gathering members of company to review their business performances
and take necessary decisions for changes. Meetings provides the opportunities to make
effective business strategies and share updates regarding company's future goals,
performance or targets with members (Berners., 2018). For example, if a public limited
company approaches the Langham, London hotel for conducting their board meeting than

its a responsibility or duty of a event manager to fulfil client requirement in a very effective
manner.
Trade shows and Exhibitions
Trade shows and exhibitions are large scale events organized for establishing
brands, promoting products or services, promoting small and medium enterprises and
enhance the business relationships. Trade shows and exhibitions are involved workshops,
sessions and talks. For the effectiveness of the company, a professional presentation is
important.
Conventions
It is a large scale event organized for different purposes at different attractive
locations. This event is based on the profession, fandom or a industry (Chastelet, Visser
and Anslow., 2015).
Forum
Forum is also a big event where experts or participants debates on certain issues
or topics. The issues usually depends on important current news, academic, scientific
advancements, politics etc.
Workshops
This event is small type of event with a limited numbers of participants. Workshop
organized for improving techniques or skills. The Langham, London hotel can organize
workshop in their organisation by inviting expert.
Incentive and Retreats programs
The incentive and retreats programs are organize to discuss organisational
planning and business development.
Team building events
The team building events are organized to encourage team work and improve their
morale and spirit. The event offers an opportunity to employees or team members to
spend time together and discussing informal activities.
Personal events
This Type of events includes wedding events, birthday parties, anniversary party or
any other ceremonies. For example, a event manager of the Langham, London hotel
takes a order from particular family to organize special anniversary event with a specific
theme.
Dimension of event
On basis of theme
The events are based on themes such as Christmas, Halloween party, cooking
event, etc. the event planning and organising is done on theme basis. These types of
events are usually organize on specific occasion. So, in this overall design is based on
theme. The size of event is large.
On basis of audience
Here event is based on audience. It means event for VIP audience and normal
people or on number of attending audience. Basically, the event is based on some topic or
subject. It is can be promotion or for some charity purpose. The audience invited is
decided after event purpose.
On basis of budget-