This presentation discusses menu planning and product development in the food service industry. It covers topics such as menu design, the development of the food service environment, customer research findings, justification of new food concepts, recommendations for launch, and performance review.
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Menu Planning and Product Development
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Table of Content Introduction Menu design to reflect the menu compilation and recipe development The development of the food service environment Findings of research into customer requirements for new food concept Justify choice of new food concept Recommendations on launch/implementation of your new food concept Review your performance Conclusion References
Introduction Menu planning refers to a method or procedure to develop plan for best presentation of recipes. This would help restaurants or hotels to serve guests in a well-defined manner in order to meet their needs, as per desires. It is generally affected by factors like style of providing services, demand of potential customers, ambience and more.
Menu design to reflect the menu compilation and recipe development When a hotel or restaurant design a menu they have to face various problems in selecting various appropriate factors like language, fount style, design of menu and etc. Along with thisrestaurant has to take care of there interior appliance. WhileBeach Blanket Babylon design menu identify menu compilation and recipe development which is given below:- Language
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Cont... Font size and style Design of menu Colour Pictures Theme Reflection
The development of the food service environment For succession of restaurant there are various factors which play major roles like restaurant ambiance, music, food, menu, price, staffs, chef, environment and many other. It include various aspects start from preparing foods and drinks to serving it there customers.Respective restaurant select appropriate location, design of ambiance, menu, food and other things which attract customers in appropriate and effective manner.
Cont... Creative Meal Experience Service Staff Uniforms Selection of Furniture Lighting and Music
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Findings of research into customer requirements for new food concept For identifying new food or dish conceptBeach Blanket Babylon restaurant conduct research analysis or survey so that they able to know appropriate demand and need of customer in order to new concept of food and dishes. This is so because customergetboredatapointoftimefromfoodoranyparticulardishes. Requirement or demand get vary from customers to customers because some peoples like healthy foods whereas some like traditional and fry or cheese foods.
Cont... Accordingly Beach Blanket Babylon restaurant they going to introduce new range of fusion and combined dishes and food by which they able to attract more customers and enhance profitability. New range dish is launch on demand of customer so it is perceive that when they will serve dish it will like and enjoy by customers on high rate. Before launching this dish in large marketBeach Blanket Babylon provide sample of dishes in their restaurant so that they able top take respond of customers.
Justify choice of new food concept After conducting research in appropriate mannerBeach Blanket Babylon restaurant decide todevelop more dishes according to different locations. Such as they can introduce famous dishes of different countries which attract more customers of different different locations. Along with this they can also introduce new range which is related to fusions like they can make mix two country dishes and make one dish with quality taste which is like by customers.
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Cont... For promotionBeach Blanket Babylon can use various method which help them in reaching to large numbers of customers such as digital media, social media like face books, twitter, Instagram and many more. In this they can post pictures and videos related to dishes and its preparations. In respective restaurant it is responsibilities of management and sous chef to prepare dish in appropriate and effective manner which attract and like by customers.
Recommendations on launch/implementation of your new food concept ItisrecommendedtoBeachBlanketBabylonrestaurantthatbeforelaunching combination dish in marketplace they must prepare a alternative plan. So that if customers not like fusion dish the respective restaurant immediately offer another food.By this restaurant able to retain there customers and compensate for there bad experience.
Review your performance While reviewing my own performance I able to know that customer like concept of fusion and combination dish specially that one whichI suggested (Mexican style spaghetti with Meatballs). I had taste and experienced dish before implementing it at restaurant. Along with this my employees or staff and also my teammates help me a lot for conducting such type of experiment of mixing two foods item.
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Conclusion From above discussed point it can be conclude and evaluate that menu planning is important and essential process in a restaurant. If menu planning is effective and appropriateitwillenhancesalesandprofitabilityofrestaurant.Soitis responsibility of manager to develop appropriate menu which involves innovations and creativity.
References Bégin, A. and et. al.,2014. Accuracy of preoperative automatic measurement of the liver volume by CT-scan combined to a 3D virtual surgical planning software (3DVSP).Surgical endoscopy. 28(12). pp.3408-3412. Daoust,D.,2017.Languageplanningandlanguagereform.Thehandbookof sociolinguistics, pp.436-452. Davison, K. K., Lawson, H. A. and Coatsworth, J. D., 2012. The family-centered action model of intervention layout and implementation (FAMILI) the example of childhood obesity.Health promotion practice. 13(4). pp.454-461.